Discussion on current situation of electric business development and its countermeasures

Recently many people on the internet said that the Internet winter came, so the electrical business big things are in a hurry to go public, but is it really winter? No, but a lot of companies in the electric industry have disrupted the market to make the current situation. So what's the reason? Here is an analysis for everyone.

The profit model of electric business industry is not clear

Now we all see the electric business industry prospects are very good to share the soup, so have started their own electric business trip. But how many electric business enterprises know their profit model, I think not many are the follow. In this way, the whole electric industry market is in overheating environment, it must make other operating links problems. Like before the online newspaper to the east above a single delay to the goods, is due to logistics is not yet perfect. If as the number of electric business enterprises continues to climb, the pressure on the logistics industry will be even greater, then the loss caused by the poor logistics will not be the number. Therefore, it is an important link to disrupt the market, if there is no management mechanism, the consequences will be disastrous.

The credit of electric business industry decreases the capital chain break

Because the electric business enterprise's profit model is not clear, therefore all rush the listing to carry on the fund to present. So they are false statement of corporate performance, hoping to get the trust of investors. On the contrary, this approach not only makes the credibility of enterprises decline, but also reduce the investment enterprises to the electric business Industry Trust. As a result of the increase in the financing of electric business enterprises, they have to transform to improve earnings performance, to gain the opportunity to gasp, for greater listing opportunities.

Low quality of service in electric business

When a power business enterprise funds difficult, in order to get the opportunity to gasp to have to do work on the source. So that the customer service and product quality are not guaranteed, greatly reducing the consumer experience, but also reduce their trust in the electric business enterprises, so that the overall electric business development more and more difficult. So many electric business enterprises do not go on the collapse, as before the very fire of the group buying industry is a typical example. When the electric business came in winter.

In fact, the electrical business of winter is not the arrival of this industry, but the winter of the enterprise, is some electrical business enterprises seriously disrupted the electrical business market. If you want to raise consumer confidence in the electrical business, the support of investors will have to start from the following aspects.

One, the line on-line on the synchronous operation

Because there are many consumers from the online shopping under the line, the electric business enterprises to operate under the line as a supplement, mainly online transactions. Online to do some of the consumer's favorite promotional activities, and constantly drive the offline consumer's shopping needs, to achieve increased trust in the enterprise.

Second, improve service and sourcing quality

Whether online or offline trading, sourcing quality and services are the most important, so want to retain potential customers, attract more users have to increase online sales of the quality of supply and service, so as to improve the profitability of the business enterprise, access to higher liquidity.

Third, the establishment of a sound logistics channels

The electric commerce industry operation and the offline trade difference is the line needs to have the formidable logistics configuration to do the basic. So want to improve the quality of enterprise service brand image, logistics services is a more important link. If there is no perfect service system, this electric business enterprise operation is almost equal to "strong, if not a sound leg, then this person is tantamount to a cripple". So the urgent task of the electric Business enterprise is to establish its own perfect logistics condition, in order to improve the service quality of the enterprise.

In general, an electric business enterprise to want to live for a long time to have a viable profit model, a good service system, a perfect logistics configuration, only with these three points can be in this electric business in the cold winter occupies an invincible position.

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