Discussion on how to do well the user experience in Guangzhou Logistics network

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Do a good user experience is to do SEO must consider things, because the conversion rate is what we really want, especially for us to buy products, buy services of the website, Guangzhou Logistics network fully take into account the user experience this piece, because there has been a logistics site experience, at that time is still an immature stage for me, because just contact , what was done in a step-by-step, two-year web site or a limp, flow on the do not go, conversion rate also can't keep up, so this year determined to engage in a Guangzhou logistics network, optimization methods are considered user experience, now feel the conversion rate than before which is much better, although the current flow is not good, 4, 50 a day IP, But there are a few orders every day, which is undoubtedly a great encouragement for SEO personnel! The following is how I do the Guangzhou Logistics network user experience this fast.

First, the layout of the station to the user's perspective

From the title of the site, description to the site's navigation, home content distribution, are based on user needs to set, the site description is a more important link, when others in the search engine natural rankings, see your site, will click to enter, and see if your description has an attractive place, and navigation column is to put their own business-related, home content is the same, the quality of the route or more to take the logistics route in front of this time is fully for the business of this consideration, to provide customers with the most naïve service is our focus.

Second, content update to user needs as the center

Content updates are based on the user's perspective, for example, XX places to XX Local logistics transport, we have all over the country into the place, such a long tail keyword is a good conversion rate of the key words, optimization is relatively easy, competitive relatively small, and the content is more targeted, For the update article this piece, I think can make full use of good Baidu know this piece, both can collect a lot of useful topics on the user, but also pseudo original some content, for website optimization and user experience are a good way.

Combining Articles with business

To many sites we can see some of the more attractive topic, which is undoubtedly a good thing for users, but must be true, we do is the Service site, conversion rate is critical, not only for a few traffic and update the article, so our content can not write too exaggerated, such as Guangzhou to XX Local air price, if you write too clearly, the price is too cheap, when the customer consultation, you will be difficult to explain to each other clearly, others will think you are a liar company, so do a good job of combining articles and business is very important, to achieve that is to attract customers, but not exaggerated methods.

Four, do the article corresponding user comments

Website article comments I think it is very important, this is a time when someone else trusts you, where do customers know themselves? In addition to Baidu, is to see the comments of the article, because the Guangzhou logistics network just do not, Baidu is certainly not the relevant topic, this time my practice is to register their own users, to comment on their own, Writing some good comments will undoubtedly make users more comfortable, which will give customers less suspicion, a little bit of trust.

Summary: The above four points is the Guangzhou Logistics Network (http://www.chengfengex.com) today to share the site optimization details, but also be a good user experience performance! In general, the logistics site to do not only consider the search engine, the user experience is also very important, Plus now tens of thousands of logistics companies fierce competition, do a good job SEO optimization and user experience is the hard truth.