Discussion on new mode of O2O Network Marketing

With the development of e-commerce, the http://www.aliyun.com/zixun/aggregation/36284.html "> Marketing model of Consumer-to-consumer," has gradually matured, I believe we can not understand it, And now there is a new network marketing model O2O began to be born, and this new marketing model, what will be the trend?

What is O2O mode

O2O mode, also will be offline business opportunities and the Internet together, let the Internet become the front line trading. This line of services can be used to line up showmanship, consumers can use the line to filter services, there are transactions can be online settlement, quickly reached the scale.

The most important feature of the model is: the promotion effect can be checked, each transaction can be tracked.

Ii. development trend of O2O model

With the traditional E-commerce "electronic market + Logistics Distribution" mode, based on the O2O mode of group buying sites mostly using "electronic market + to shop consumption" mode, consumers in the online order and complete payment, access to extremely favorable order consumption vouchers, and then to the physical store consumption. It enables consumers to have the convenience of online ordering and the perfect experience of offline consumption, especially for goods and services that must be consumed by the store, such as catering, fitness, watching movies and performances, beauty salons and so on. The use of group buying as a O2O mode is widely known.

Iii. advantages of the O2O model

1, the electronic magazine and 3D technology, pictures, text, video, audio and other perfect combination of consumers to bring a strong sense of the senses and interactivity. Shopping in a relaxed and enjoyable atmosphere can give consumers an extraordinary experience.

2, Electronic magazine creative novel, fashionable and exquisite, easy to read, with entertainment, service characteristics of the label. Also can be set up interactive function, so that the first time in the site to understand the needs of consumers and feedback and public opinion and suggestions on this site.

3, O2O business model involved in business-to-business, such as less involved in the service industry, the prospect is very large.

4, all businesses are entities store, after the registration and registration of industrial and commercial departments built, product quality assurance.

5, at the same time, the site provided by the professional training of service personnel to provide online services to customers to answer questions asked.

6, the early stage of the site for businesses to provide free publicity, increase business transactions.

O2O Network Marketing This market is being activated, will be the next phase of E-commerce, E-commerce. Believe that will cause consumers to buy the desire to trigger a new round of online shopping spree.

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