Discussion on optimization and popularization of tea website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

With the internet to sell tea more and more people, tea-related search keywords are more and more popular, competition is also unusually fierce, no doubt, online tea selling profit than the general commercial web site is higher, but also more suitable for individual entrepreneurship. Here, let me first talk about the optimization of the tea website.

First, search optimization: Focus on the title of the site, such as "Tieguanyin" site, Tieguanyin is now very popular, visitors will first search "Tieguanyin", but the search results ads a lot, after a few pages may not be interested, will turn to search "tieguanyin knowledge", if you still do not find satisfactory results, will search " Tieguanyin Evaluation Technology "... This prompts us the title of the website is very important, for example you can write "Anxi Tieguanyin tea Planting production processing technology knowledge and cultural exchange." Such a simple title, and search keywords may be "Anxi Tieguanyin, Tieguanyin, tieguanyin planting, tea processing, tea culture, tea knowledge, tieguanyin knowledge, tea processing technology." This configuration is more suitable for the home page. And about pagination such as "column" "Channel", you have to have the corresponding title and key words, even require a single page matching, such as the Channel "tea Culture", the title should focus on "tea culture and art", the article list also have the relevant tea culture, the content of the title, such as: "Introduction of Anxi Tieguanyin tea culture and tea ceremony", This title includes "Tea culture, tieguanyin culture, tea Anxi culture, tea art, tea, tea ceremony," and other commonly used search keywords. Your list of articles will surround these words to publish content. and a single page, such as: article title "Anxi Tea Culture Historical exploration", the key words include "tea culture, Anxi tea culture, tea history, Anxi tea history" and so on, your article content should be appropriate to appear these keywords. Finally, we must pay attention to the design of "site map" and the whole station page "HTML" static processing.

Second, experience Optimization: Focus on the content of the Web site easy to understand. Design site channels and columns for the possible needs of your visitors. For example, many visitors, may visit your site is to find some tea pictures, your column to be popular to write "Looking for pictures", content to have a large number of related tea pictures, so that visitors have a great opportunity to collect your site in case you need to see. If the visitor enters your website is to buy the tea, then your navigation bar best simply writes "The fragrance type" "The Fragrant Type" "The Chen Type" "The recommendation combination buys" and so on the clear word. Another example is "Find a video" "Tea merchants to join" "tea knowledge" such as the column words. The entire station highlights neat, everywhere has the link inside the station, has the recommendation reading, the goal is tries to stall the visitor's vision, lets them collect your website. If your site is focused on introducing tea information and technology, it is important to highlight your familiar tea types of related news, such as "Tieguanyin News", "Main production area" section, "Tea Farmers section", "Tea Friends Contact", "Cha Business Address Book", rather than list all the Chinese tea column, so that visitors can not see, resulting in loss of access. To remind you, the speed of access to tea space is very important.

Third, the article should pursue the original.

You can go to some of the more well-known tea sites and forums, you can also directly in Baidu or Google News to find some articles and the latest news. such as "Three Drunk forum." Find the topic reply most, follow the hottest, collect these topic content, include reply word number more, read its meaning, organize into an article. Can be on Baidu know that we sorted out the keyword search, pay attention to questions and responses, combine your own ideas, write a new article, collect the latest and hottest articles on the web, can be unrelated to the tea, and then organize an article from the tea-related angle. If you adhere to the original article more, even if the site optimization is not very good, will get a good ranking.

Next talk about the promotion of the tea website.

First, Baidu promotion. Arrange a person specifically in Baidu know Google question and answer, Soso questions and answers, Yahoo help these 5 know class platform to maintain a number of problems. Answer a question that was not resolved in half the month. and leave our Business contact. Can choose a part of the answer, leave our URL, but note: the content of the site must be left and the answer is the same. Baidu image of the promotion: the amount of Baidu image search is also not small, we all know that Baidu for their own product rankings to give certain advantages, so we targeted at some of the core keywords, in the Baidu space open more than a few accounts, and then upload our product pictures, pay attention to product picture naming, We can use the keywords we have summed up before as the name of the picture. Also has the promotion of Baidu Bar, as much as possible to apply for post stick account, to create the club and apply to the Lord. Baidu Encyclopedia of the promotion, find ways to let him through the audit.

Second, the Forum Promotion: The Forum has a characteristic, is the identity is not particularly transparent. Participating users are very free. Some people are to learn, some people are to promote their own products. We have to be more clever to promote their own website according to these characteristics

Register to maintain a good account, apply for an account, the information is very detailed, write their own contact, this contact information, if the public, personalized signature or, Avatar or not. Be active and publish some original articles. Get involved in more topics and mix up your own level. So each post, each answer a topic will promote their own website. Released a lot of hot, controversial topics, with a number of vests, the topic of their release top stickers, reply, to ensure that the topic in the Forum home exposure rate.

Third, the blog promotion: The blog can be reproduced site editor to write the original article, but to send half a friend before writing, to prevent the search engine that their site's article is reproduced, and the blog can not all reprint their own site, up to only 40% about other content can be directly on the Internet to find information reproduced Note: The original article of their own site to publish the following write, this article is from: Http://www.xxxx.com and bold focus on the embodiment. Please focus on the recent popular "Sina Weibo", personally feel that there is a great value for development, if you have 1 million fans, you published a micro-blog information, in theory, the face of 1 million people published ads, the value is huge. However, the implementation of the specific needs to be observed and studied, you insist!

Four, soft text and E-book promotion: write some related tea industry hot spots, tea marketing skills, market research and other content, tea new products, tea King, tea and other related pictures and video is also very good news dating software. You can publish these soft text directly, also can make electronic magazine, submit to download station for people to download, electronic magazine to contain you want to do advertising content.

Five, QQ promotion. Many people write a simple advertising language, on the direct QQ plus friends to send ads, or mass QQ, may be objectionable, but in fact, the effect is good, but very energy consumption. Here is a simple way, is your QQ open "no need to verify direct add Friends" function, then to the video station such as "56 nets", find some popular video or film and television, in view of a "comment", we just want to leave your QQ number in this comment, such as you write "Miss Tea QQ3186066" Such words, a day will be a lot of people plus your friends, no longer need a manual add, into your friends, play your marketing eloquence, the author tried, 10 QQ friends at least three or four transactions.

There are many many ways to promote, limited to space, no longer one by one said, interested may wish to see my website, has a dedicated tea website marketing experience Channel: www.guanyincha.com.