Discussion on the importance of homepage optimization and some methods

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A person's first impression is the appearance and the clothing composition. A person with a bad appearance will leave a bad influence on others. Because people tend to like beautiful things, and will not pay attention to the ugly East and a word is born from the heart. This sentence tells us to a large extent can be seen from the appearance of a person's heart. Although this sentence does not have a certain scientific, but we still do not ignore. Every time a user enters the first page of a website, it is an impression score. Everyone will make a contrast to the things they see at first sight, thus finding out the disadvantages and advantages. If your site does not allow users to see the benefits clearly, then the user will be unable to impress. Then the homepage of our website will bring to the user what kind of influence? I would like to share my views on this aspect and hope to help you.

First: Clear navigation, information classification.

When we go on a tour, the guide will introduce all kinds of sights. In the course of our reading, we will find that there is a guide map for every scenic spot. This guide map is for tourists to see, but also to tell visitors how to go. From this guide map you can know the distribution of the attractions and find the route to take. This guide map is like the navigation of a Web site, and its function is the same as that of a guide map. When users enter the site, navigation will make the user understand how to quickly find the information they are looking for and where to go. This small thing is not very big, but it plays a huge role. The location of the navigation must be visible at the first sight of the user. For example, we usually look at the shelves, the first sight is often parallel with the line of sight of goods, rather than in the goods below sight. So we can put the navigation point in the center of the site as far as possible, do not put in a remote corner. This is to make navigation lose its due role, not to play its value. For navigation information, the site must do a good job of classification. We can not put all the information together, give a person a dazzling feeling. If this happens, your site will have to be facelift again. The user is God. No one can deny this, the site is for the user Service, but also the focus of profitability. The role of navigation and information classification is a pair of powerful alliances, invincible.

Second: The column clear, outstanding individuality.

Each site will have a column. This column must be in line with the user's browsing habits. For example, when we buy things, we find that some items can be put together. Because this can bring more sales, but also can increase consumer demand. When we set up the column, we should understand that the content is the user first to see, or the most people look at the content. The size of the column to make a reasonable arrangement, can not be arbitrarily modified space. This will only destroy the user's liking for the website. The site is for users to see, so all these considerations from the user's point of view to consider the problem. Another point, the column and space to form a harmonious relationship, can not produce differences. Because these two in the homepage of the website has important strategic significance, rather than simply as an ornament. No one can endure the huge gap. Now China's economic development, indeed improve the people's living standards. It has also widened the income gap for people. This gap is not easily eliminated, and it needs to be done by generations. Plus a lot of wealth is concentrated in the hands of a few people, there is no scruples about the feelings of the poor. The layout of the column to have an obvious personalized, like QQ expression, you can send to each other, express their feelings of the heart. Users enter the homepage of the site, you can have a performance of space, there is no feeling of bondage. The column is not attractive, only personality can be noticeable.

Third: The font is moderate, the color is bright.

Each of us is familiar with the font and is the most seen. This has been the case since our ancestors began. In addition to the profound Chinese characters, it is difficult for foreigners to understand the special meaning of Chinese characters. Only one Chinese person can have a clear understanding of the word. Many foreigners want to be proficient in Chinese, but because of the specificity and diversity of Chinese, it is really difficult to fully grasp. So our team site font to make adjustments, to know this text will give users different feelings, affect the user experience. If the text is large, it will produce less content. But small, can't see clearly. So we have to do a test of the text. We usually surf the web, we can know what kind of text is the best choice. The color of the font to the page with the appearance of a balance point, can not appear unbalanced. Otherwise there is no effect, naught. Only by doing these two points can we really play a role.

Four: The logo is unique and memorable.

When we look at the car, the first thing we want to see is the logo. The premium sedan will have a unique logo that can tell us a lot of information. No matter where the car goes, the people will remember it. We are proud to be remembered all the times without being forgotten. A lot of people's names are on the Web site by others to remember, a look will not forget. Only some very special names have been forgotten. So we also want to design a unique logo. This sign is to be distinguished from all other signs, without a bit of similarity. But it's easy for users to remember, and not easy to forget. We can start with the meaning of the site and find the original spirit. Only in this sense, it becomes more profound. Without that, the real meaning of design will be lost. The website domain name is one aspect, but the sign has the domain name not the value, but also has the latent significance. In short, we have to set a good flag as much as possible.

The above is the author of the home page optimization of some insights, write the wrong place to welcome correction, writing is not good please forgive me.

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