Discussion on the relationship between keyword layout and SEO optimization site setup

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Refer to SEO optimization site, you seoer will think of the station set up, exactly what SEO optimization site in the station set up mainly include those aspects? Site Settings usually include meta tag settings, tag tag settings, the site copyright part of the settings, the return of the page between the Settings, Column page, single page settings, The content of the site and the layout of the keywords in the site, since the keyword layout is SEO optimization site in the settings of the part, then in the SEO optimization site keyword layout as seoer we need to pay attention to those aspects?

First: The layout of the key words (keyword placement).

The layout of keywords is a problem that all seoer need to focus on. Since the keyword layout in the SEO optimization site plays a very important role, we need a reasonable scientific keyword layout, so that not only conducive to the optimization of the site, but also conducive to the promotion of keyword ranking at the same time can also improve the entire site aesthetic, improve the user experience. But the key word layout need to notice is also very much, so here I suggest you seoer SEO optimization site keyword layout before the best is to do SEO optimization site keyword Layout plan, plan to have a clear layout strategy. This can make the layout of the key words more reasonable, you can better improve the overall quality of SEO optimization site, said so much in the site how the layout of the key words just said is reasonable science?

First of all, we should make it clear that the location of keywords in the site is not randomly placed, more than you want to put the layout there can be layout there, in the layout process we need to start from the overall situation, in the promotion of keyword ranking at the same time we also need to take into account the user experience, to put the keyword in the most appropriate position. If just to improve the site keyword ranking, highlighting keywords will be inserted in the title of the keyword, so the keyword layout is not friendly to users, the same search engine is also unfriendly, because the user experience degree is the core of SEO optimization.

Second, for the optimization of key words we also need to carry out the fiery degree and competitiveness of the analysis and according to the results of the analysis, according to the difficulty of the key keyword layout.

Finally, full use of long tail keyword, you seoer also know that the long tail keyword in the flow of the introduction of a huge force and potential, usually long tail keyword operation is relatively small, and even some simple long tail keyword layout to the site in the search engine will have rankings, and the rankings will be very good, Like my filter site, through the news in the layout of the "What Filter Equipment Best", the current long tail keyword in the Google search engine ranked first, I think users can search these long tail keyword to optimize the site to bring a lot of traffic.

Second: Optimize the site's keyword layout of the homepage:

We all know that the home page is a site in the weight to do a high portion, so usually we will be more difficult keyword layout in the home page, for the first page of the keyword layout we will usually consider the site F area settings, the bottom of the copyright settings, as well as the density of the homepage keyword.

1. homepage F area keyword layout, the first page F area mainly refers to, the main navigation above part includes the leading navigation (usually our website main navigation above part mostly for the picture or the flash, we can set the picture alt attribute to layout our optimized key words), the website left (general optimization website, Its left part is mostly product list, product name can use keywords to expand the long tail keyword, and the middle part of the site (the middle part of the site is usually the company profile or news products, we can text layout we optimize the keywords).

2. The bottom of the copyright part of the keyword layout, although the site's copyright part of the weight less than the weight of the F area, but the first part of the copyright is still a certain weight, so in the copyright section we will also layout some keywords (you can use the way of friendship or use the description of the keyword layout in On the one hand can increase the first page of the keyword density, the other side can also through the layout of keywords to set up the site's return.

3. Keyword density, in addition to the F area, the bottom of the copyright section also need to consider the first page of the keyword density, search engine in the process of retrieving this page will be based on the density of the keyword to judge the relevance of the entire page.

Third: Each column page, single page of the keyword layout.

In the column page, a single page usually we layout some accurate keywords, or according to the column and optimize the key words to expand some long tail keyword, this can bring a certain amount of traffic to the site. Column page, single page keyword layout mainly includes the meta part of the settings and news in the station, product page updates. Usually we will be in the station news, product page title and content in the layout of my optimized keywords, to enhance the density of the page keyword. Increase the density of keywords throughout the site. Although by increasing the density of keywords can reduce the difficulty of optimizing the keyword, but we in the layout of keywords in the process of avoid keyword piling, I think a site's keyword density is best control in the entire site content of 2%-8%, while a page of the keyword density is best also controlled between 2%-8%. This avoids the occurrence of the search engine penalty for piling keywords. To grasp the scale of keyword layout is an important prerequisite to optimize the website.

Above, I mainly to share the keyword layout and SEO optimization site settings in the relationship, maybe I set up in the station on the optimization of the layout of key words there are still many imperfect places, I am a person's understanding and understanding is limited after all, this also requires you seoer can share with each other, common progress.

Article from Shanghai SEO company http://www.teachseo.com.cn/, reproduced please indicate the source