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Nowadays, more and more enterprises begin to attach importance to soft marketing, hope that in the network, the use of soft marketing to create more miracle out, but how to make good use of soft marketing, this problem has been plagued by many people, every day to explain to customers n times, such a situation, in the marketing industry should belong to tragedy.
Thank you for the special time today, and we discuss the use of soft marketing, I hope I say some, can provide some help, maybe these things have been said not to say, but more did not be dissected, today special write a text. 、
The difference between hype and soft paper
A lot of marketing workers, contact you want to help me hype hype, how much traffic, but also always put the soft text to rely on, in fact, soft is just a way to reflect, not hype is equal to the soft text. Hype on the web, can be an event, can be a speech, can be other, but soft text can be used, help on this event, speech, by more media exposure and attention.
The price/performance problem of soft paper
I think, soft wen and Seo,ppc and other promotional methods are more accepted, it is because of this reason, it is no wonder that the use of soft paper in the network, the first is in the use of the webmaster, old Xie I also do the site after contact with soft wen, many people will be soft and flow of communication, which can be understood, But we look at the surrounding success stories, and their soft work may be that you have not been found, or you know contact with this product, is to see their soft wen before being familiar with, at this point, Ma's Taobao is a typical example, there are some well-known mall, they are not blindly to pursue my site how much traffic required , but my popularity must be elevated, I can profit, the truth is so.
The relationship between soft text and trust degree
In the network, the promotion of trust is the most important marketing work, because the network itself is virtual, you can not put the kind in front of everyone, you can touch, see. So, today, the formation of business activities on the web, or purchase relationships, is a solution to the site or product trust problem. Web site Trust, should be the first concept of old Xie, in the last year, I have written such an article, focusing on this piece.
Soft wen should be to enhance the credibility of the best dagger, because in the network, the embodiment of the article, is the most common and commonly used forms, because the entire network is composed of countless sites, the content of the site is mostly the form of the article, so it is very clear.
Where is the future of soft paper?
Soft Wen This industry, should be a tragedy of the industry, has too much to soft marketing as a cover, do the work themselves can not find out, it is no wonder that the soft text is a large program is the use of gray channels, which also makes many of the cottage institutions, not only soft marketing industry, The whole of China's marketing industry itself is one of the most chaotic industry, but to make their own characteristics, and the effect of embodiment, plus a good reputation, or can get some nutrients in the crevice.
Soft Wen Marketing can you do it?
Completion can be, in fact, the most understanding of your products or yourself, marketing industry exists the biggest problem is so, if the marketing talent enough, then, there is no need to have a marketing company in China. Ask the company or organization to help operate, just in you do not have the talent in the case, there is no way, as long as please extended, but communication is necessary, if there is a problem of communication inside, that must not do anything. The problem with many customers is that simply do not know their own ideas, when the organization according to their own set to complete, but the feeling is not that taste, this situation is a tragedy, the solution to only their own more to understand and improve, or to complete the trust of some professional institutions to complete, their own logistics work.
Soft Wen marketing says it's not easy to love you
It's really not easy, there are too many people have misunderstood you, there are too many people think you are a cheap product, this is indeed a tragedy, so good a way to solve so many problems, but some people think it is rubbish, it seems to be a matter of human vision and ability.
Thank you for choosing this industry, you will certainly be in this industry, the biggest effect to everyone, while old Xie also hope that we can pay more attention to soft marketing-related knowledge, this may be your current situation of the solution, while the old Xie also hope that more of this aspect of the elite, together with better direction of development and progress.
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