discuz! X: On the relationship between BBS and group from the perspective of Community operation

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Recent Sing Company's discuz! X is about to be tested, a powerful integration platform covers the portal, forums, groups and SNS, from the webmaster feedback from all channels, most of the webmaster are eagerly looking forward to sing this new product launch, and many owners have also said that discuz! When x is online, upgrade your site. When most stationmaster is cheering, the clever stationmaster must do is re-examine own website localization and the operation strategy.

We know that the interactive web development today, from the beginning of the message, chat room to today's BBS, SNS, group Blossom, this is the network of users and content service providers to develop and grow together, in this process, the various theories about interaction, It has also generated a lot of successful websites based on various theories, from Sina of 1.0 to 2.0 of watercress, which embodies the wisdom and exploration of Internet practitioners. When web2.0 theory is just rising, many people have said that web1.0 will withdraw from the stage of history, but it has been proved that network users in the use of more advanced web2.0, web1.0 network experience is also helping people to get what they can. The same is true for forums, groups and personal spaces, and there is no substitute for each other.

From the application of each product positioning, personal space is the user's "private plots", in this space, blog or space, are users can manage their own content, whether it is the page style, background, music, components, users like a highly autonomous products. And the forum is more like a public square, site specification of some topics, guide users around the topic for discussion, because the face of the public, so the forum can update a lot of topics every day, and then by these topics to attract more users, and thus into a virtuous circle, of course, the concept of community operation, such as moderator's balance management, The gradual operation of the community, etc. also plays a very important role, whether a user like a forum, and the forum's theme, popularity and atmosphere have a direct relationship. Looking at the group, the group is a centralized community, we want to use the long tail theory to attract more users, and hope to improve the total popularity of the site. Because a user may be concerned about the music after discussing the movie.

Of course, this is the best case, can we stick to this best case?

In fact, while in functional positioning, forum and group there is no alternative relationship, but in the topic of the discussion, but there is a competitive relationship, originally a forum without a group of daily posts can reach 1000 stickers, increased the group, 1000 paste dispersed to 100 groups, directly diluted the topic of the site heat. At the same time, because the group product area separates the interest different user, this makes a community's operation difficult.

Successful operation of a website, is not to see the advanced level of the program, the site's operations, SEO, Word-of-mouth, user experience are equally important, not that today sing launched the discuz! X, tomorrow you will be the first to upgrade, at least you have to consider:

1.SEO level, the program after the upgrade of the URL changes, directory changes, title changes and dynamic page increase and so on.

2. Data trade-offs if discuz! X's User center data is really, as the official said, using Uchome data to import, then your forum User Center to do?

3. If you have plug-ins, even have a lot of money to buy Plug-ins, upgrade to discuz! After x must not continue to use, how do you choose?

4. Template, today we can already see discuz! x interface, the template has not inherited discuz7.2, also did not follow the uch2.0, do you want to recreate a template?

5. After the upgrade, your site in the search engine, is a large-scale revision, SEO afraid of what, toss! If your keywords are in the first, would you like to break the wrist general upgrade?

6. After the new procedures have just been opened, often faced with a variety of system vulnerabilities, you are willing to use their own site to gamble?

Of course, sing company's production is obvious to all, to be sure, discuz! X may not be suitable for some webmaster, but it must be a good program! If you're going to make a new website, that discuz! X will be very fit! Back to operation, if it's a new station, use discuz! X architecture site, how to deal with the relationship between the forum and the group?

Forum set: If it is a new station, in the context of very few cases, we have to do, of course, to restrain their own excitement and talent Wei, do not set up countless sections (of course, there is no need after the group), just set a section on the good, if you feel that the topic is not the corresponding, That can be more than a section of the set of classification, the topic of organic classification is good. This setting allows at least the user to feel the atmosphere of the community. With the atmosphere of the community, we will be ready for the next operation. Wait until this section of the topic has enough, and the user has a certain post enthusiasm, we can gradually expand a section to carry out the theme of aggregation, and so on.

Group Management: One of the purposes of group product creation is that users can create topic groups with their own preferences, although the user is free, but we can't imagine, a professional discussion of photographic equipment forum, there are many similar to football enthusiasts, star fans and other topics of the group. (Luckily we saw on Uchome the management button that can restrict the user, believe discuz! X also inherits the administrative functionality in this area. The idea of the operation group can be the same as the forum, the first time to limit the user to create groups, such as our own set of groups gradually have the popularity and content and into a virtuous circle, then open the user to create groups of permissions.

In addition, the creation of groups is not just about operations, but also about SEO, if your group is related to the theme of the site, the search engine will naturally give you a relatively high ranking. For example the fellow will this subject if your forum theme is Shaanxi Fellow, your forum can be set up for new reports, Shaanxi culture, fellow friends and wandering feelings, and groups can expand the scope of the topic, such as Shaanxi people in Beijing, Shaanxi people in Shanghai, this and the user's communication needs inseparable. Interested friends can go to see the Shaanxi villagers will be http://www.sxlxh.com of the forum set.

As for discuz! X, or on the new site!