Do 8 work to improve the friendliness of spiders

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For every webmaster, Baidu's ranking of the site how the situation will directly affect the number of visitors to the site, so every webmaster has spared no effort to improve the spider's friendliness in exchange for spider access efficiency and frequency, the editor from the actual work experience summed up 8 aspects should pay attention to the details, And you share the webmaster to make progress together.

1. Home layout: This is a building site skills, home need to place more text, for the General Enterprise station, in addition to the introduction of the enterprise, product pictures, engineering cases, etc. need to refine the main key of the entire site, and around each keyword original write a text, general control in about 100 words, And every piece of text reasonable distribution to the top and bottom of the page, do place to avoid piling up the situation, in addition to the site column settings should be set up at least 3-4 article columns, and in the home page call display, the purpose is to update the post and display to attract spiders to crawl to prepare, The site code writing level up to two layers, to avoid too many layers of nesting, should try to use Div to write and will, to facilitate the reduction of the volume of the home page, general control within 100K.

2. List Page layout: The Enterprise website especially the product and the article List page sets up title,keyword,description the same very important, this can set up the corresponding by the main keyword and derived from the long tail keyword, and in the description of the main keyword to carry out the present, has been achieved to improve content relevance, in addition to the image of the ALT attribute should be set up to improve the spider's recognition of the picture,

3. The layout of the article page, where you need to link the title and content of the article as a correlation, to improve the reading and ductility of the article, so that visitors can retain the purpose, because the spider is only a special visitor, it is also from the point of view of the browser to crawl the page is, so the viewer likes content, need to look for things, What we need to pay attention to when we do the content page of the website article, here need to specifically mention the original article and the practicality of the article, such as a product for the keywords of the enterprise website should be from the product's unique description and industry analysis, production specifications, processes, technology, advantages and so reflect the company's own unique insights on the product, Avoid and the same industry appeared too much the same thing, from the content of the spider a new feeling,

4. Soft marketing: This particular point is mainly because Baidu has been linked to the whole scoring system in the proportion of a decrease, and pay more attention to the content of the site itself and high-quality outside the chain, Baidu to do so is to retain visitors to Baidu search usage, so the site itself from where the chain, Website content construction is high quality to the overall ranking of the site and the stability of the rankings have a very important impact, the current Baidu to support the regular playing platform outside the chain export, more severe combat rough low quality of the forum chain, The aim is to guide the webmaster to concentrate on the station without the most energy to send a low quality of the chain and friendship connection.

5. Configuration matters: This is a fundamental problem, the editor only mentioned that the specific details also please webmaster multiple search query, here is mainly from the selection of domain names and products have relevance and brief, space to select the server stability and security of the brand service provider's products, domain name do DNS protection general selection of accelerated music products, Site to do a good firewall to reduce or avoid the occurrence of poisoning,

6. Website maintenance: This is a novice webmaster easy to ignore the problem, as a website, whether the spider has come every day, to the frequency is high, the ranking of the site are influential, so as a webmaster should observe the site every day log, this can go to the space Business Virtual host Control Panel to find the corresponding function keys and open, Then the webmaster will be able to see real-time visit every day, Baidu spider characteristics See figure I

7. Website revision: Website revision most likely dead link, this time needs to notice before the revision need to be careful not to change the link address and the link rule, merely is changes the div way, or increases the plate the way to carry on the revision, like this will reduce 404 pages, if does need to delete some pages, You need to set up 404 pages of The jump, to avoid the direct occurrence of open.

8. Check Links: If the Enterprise station has more links, should do regular testing, the goal is to remove those who have been Baidu down the right or to slow down the site, to avoid the situation is implicated, the other links should be looking for and their own collection, included time, the weight of the same or slightly higher to do friends chain.

The ranking of the site is a long-term process rather than once and for all, so the need for the webmaster to calm down to the practical station, as long as the direction of the right, the correct method, quality, the ranking of your site will be very stable and in each of the big adjustments in Baidu you are still Shanruta.

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