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Do not update the content of how to do a good job site optimization? Take over the company's Web site is nearly one months, the site is now Baidu only included a home page, but the site's main keyword has not ranked, such as: the main word of the company's website is macaw, Macaw official website, Pulse song website Wait a minute.
Search through the site are 100 of keywords, only in Baidu inside through the search "http://www.macaw.cn/" to find the company's website, SEO Sky carefully analyzed the main keywords of the company's website did not rank the major reasons may have the following:
① prohibit indexing of site content;
Web site has been banned after the launch of the search engine index site.
We all know that search engines use the spider program to automatically access Web pages and get information on the web, if the ban on Spider Program Index site content, search engines can not normally include content.
② Web site replacement server;
Due to the previous space is not very stable, the main performance in the site is slow to open.
Baidu to webmaster site recommendations, which has repeatedly mentioned the stability of the server. If the space is not stable, the sooner the proposed change the better, otherwise long time hard optimization may be wasted.
③ website does not have any content;
In addition to the Web site to do several templates before the page, there is no content.
If a website a keyword wants to have a good rank, then must have a prerequisite: must have the sufficient high quality content as the support, only then may participate in the keyword rank.
As a result of the company's early products are not officially online, so the site content this piece is not operational, in addition to doing some of the most basic station optimization (site title, keywords, description and URL standardization), can only start from other places.
about how not to update the content of how to do a good job site optimization, the following is the Sky SEO for corporate website "not more site content optimization" Some ideas, in this share with you:
1. Website submission
Website online to the major search engines submit to the portal to submit the site. Because the content of the site is first to be spiders crawl, so small set it in the first place, the site is not included before the major search engines to submit their own website.
Note: Once a day is submitted, it is meaningless to submit it many times a day. Remember, the premise is that the site has not been included.
2. Add Content
Since the site can not update the content, we will be appropriate to add a few single pages to the site, such as: Company Profile, contact details, etc. or some other content single page, add enough content to your website.
Note: It is important to add a single page that must be related to the product of your own enterprise or enterprise.
3. Sharing tools
Common Web site sharing tools have Baidu share, Jiathis, Bshare, Passit, this is the author of the use of Baidu to share, sharing finished, as long as the people interested to see, will go to click to browse, this effect is very good.
Suggestion: We can register a few more accounts, and then through search to find the content of search engines, directly related to share.
3. Encyclopedia entry
This is believed that we are more familiar with, Baidu Encyclopedia, 36,000 branch, Sogou encyclopedia 、...... Find the entry related to their own website, supplemented by the complete, on the entry reference to the relevant page links, this effect is quite obvious.
Suggestions: Now Baidu encyclopedia more stringent, we try to do some other encyclopedia, such as: Phoenix Encyclopedia, Webmaster Encyclopedia and so on.
4. Website outside the chain
This will not need me to say, I believe that whether the novice or master, or even understand the SEO people should know, in the SEO industry has "content for the king, outside the chain for the emperor", visible outside the chain optimization has been achieved consensus.
Note: The chain construction mentioned here is to go to some high weight forum to do high-quality outside the chain, including links, as well as high-quality outside the chain is not a random hair outside the chain.
5. Know the question and answer
Here are some common questions and answers platform, such as: Baidu know, Tianya question and answer, 360 questions and answers, Sina love to ask ..., there are some related to the industry questions and answers platform. As for the platform selection, this will be selected according to their own situation.
Suggestion: Do ask and answer when must register a few account number, in addition, there are many resources may need to practice their own process slowly to explore.
Of course, do not update the content of how to do a good job of Web site optimization may still have a lot of SEO sky here is just a combination of their own corporate website situation and summed up some of their own face these problems when some ideas.
The final result is also unknown, if you have better ideas and ideas hope to explore together. (Note, here All analysis is SEO sky around their company's website, may each website situation is different, so still want specific questions, specific analysis)
This article by Macaw website original, more details please pay attention to official Weibo HTTP://WEIBO.COM/HIFIMACAW