Do SEO besides will be optimized what will be

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Talk about SEO you will think of optimizing keywords and hair outside the chain, a site SEO is not to do everything possible to the site keyword to do the first, as long as you have enough strength technology, you will be a good SEO, but to do in a business SEO, these are enough? website every detail can follow the SEO standard to do? The boss does not know how to do seo how to do? Site rankings can not be improved in a short period of time how to do? I think so many problems, is any one SEO work can face to, how do we solve it, I share some work experience, want to do in the Enterprise SEO also will be these.

Learn to write a document

To write a document, not to write a soft text, but to write a periodic report summary document and the next phase of the work plan document, why?

Reason: SEO keyword ranking is a long-term process, you may spend one months to do the ranking, but may not be in this month rankings have obvious promotion, and Baidu algorithm in constant change, let the boss know you are a plan and arrangement of people, although the results are now not see, the boss see you seriously, will feel happy. At the same time, in the writing periodic report summary document, should as far as possible the website optimization promotion trend uses the chart form display, lets the boss know, through the optimization, the website slowly promotes. In the next phase of the work plan document, give an approximate time range, write out the reasons, and show your determination. These two documents can let the boss heart bottom, know what SEO is doing every day, and can deepen the boss to SEO understanding, can be regarded as two birds with two.

Second, learn to communicate

Learn to communicate is the enterprise stressed that employees must have professional quality. But for SEO not only means to be able to speak, but also to the skill of speaking.

For example: I recently in the Chinese Lottery Net "competition Color" the word, it takes a long time, but the boss is very think so long time did not upgrade, is you do not have the ability, so I looked at the statistical tools, found that the news page has a lot of competition-related pages have rankings. In this way, I told the boss SEO effect is very obvious, there are a lot of related content pages have rankings, indicating the weight of the site to improve. Similar to this kind of thing, as SEO oneself must have a detailed effect statistics. When the boss asks, you can say it. Let the boss know that SEO is useful.

and have regular report to the boss good effect, can also be in a paper way, will rank effect show out, may wish to try.

In addition to communication with the boss, but also with the various departments of colleagues have related work involved, must be patient and listen, because they are not SEO, they will think that the site does not have to change, so to and colleagues have a good way of communication.

Learn to leave a retreat for yourself

SEO must have a hole in their heart, give the boss an appropriate answer, such as a word, if according to the normal excellent process, 1 months can do Baidu first, then you want to anticipate the problem will occur halfway, will extend the time to 2-3 months, because Baidu algorithm can not control the daily hair outside the chain of time and quantity can not be determined , the temporary increase in work tasks such as these things can not be completely determined, are we do SEO to consider. Everyone's current situation is different, especially to do SEO supervisor, will communicate with the boss a lot of times, we must carefully consider.

Iv. Learning Marketing Knowledge

SEO will be marketing it? Do SEO compatriots will ask, I asked a lot of friends do not know SEO, in their opinion, SEO will include marketing, will be the marketing promotion of SEO. Similarly, our boss they do not understand SEO, also think that SEO will be marketing, the company recruit SEO is not just to do Baidu first keyword, but also want to let the Internet all over the company's website information. So, if you only know SEO, do not understand marketing, the boss will think you are not good seo. So from this point that we SEO also want to learn marketing. From our own development, website marketing is also our future a good direction, SEO is not to do a lifetime, our goal is, one day we can be a website completely promotion out, make a brand station, so the SEO, comprehensive systematic study of marketing knowledge, at least more understanding is good for us.

The above four points is my experience, but a personal point of view, welcome to communicate learning.