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All things are in advance, not in advance, do SEO is also the same plan, the author engaged in the industry has been SEO more than a year, from the hands of the accumulation of the list is also a lot of, of course, optimization of the relatively good, there are not done up, and through their own hands on the customer site analysis of statistics, I found that all have a reasonable plan and adhere to the operation of the site has a good ranking, and those who want to do it, can not remember to throw the site there is not much effect. How exactly does SEO want to arrange plan and implement plan? And listen to the author one by one.
First, to get the site permissions, to adjust the site structure
From the point of view of my own operation of the website, every time I get the FTP and website background permissions of the client website, I began to operate the site, the general customer to provide more than the site is n years no change, and even the site has been hanging horse phenomenon, and the structure of the site is quite confusing, as for the dead link is not to say, quite a lot. That for this kind of website, is to be drastic change, some people are afraid of the site by K, or snapshot stagnation, in fact, can not worry about this, from the long-term development of the site, this is necessary to operate the steps, and generally Baidu is very few K Enterprise station, this you understand.
My own procedure is to first modify the site title, description and keyword tags, Then give the site a sitemap and write robots.txt and nofollow These stuff, the third step is to detect all the dead links of the site, and then modify the dead link to the spider crawl path, and finally some other details of the changes, the general I in the site's internal structure of the changes are from the whole to the local, a little bit to make the site into a completely friendly spider site 。 These I have completed in a day, many people say, do not one-time site changes, in fact, a lot of things only their own operation is the most clear, do not trust others.
Second, every morning insist to add fresh blood to the website
After the internal structure of the website has been modified, began a long journey, this is also let a lot of webmaster headaches, that is to add nutrients to the site-content, indeed, the content of the site is very important, and completely their original content is to let search engines fondle admiringly, the corresponding weight is very high. The author's hands of the more than 10 list, may not be able to do all of the original, because time and energy is limited.
Every day can not all the site to do original, but there is a better operation of the idea is that I was the first night in advance the next day required content to be sorted out, the next day is just released on it. There is a way is the so-called false original, but I do not use this way, after all, this article is not readable, we want to improve the weight of the site, we must spend energy to make original site, did not pay, where to return it?
Third, every afternoon to get the site an equal number of outside the chain
Morning will be all the content of the site updated, the afternoon began the release of the chain, outside the chain issued two principles, one is relevance, the other is extensive. Relevance of the chain can give a lot of web site weight, extensive and let search engine to judge not out of the chain is their own to publish, and in the search engine sorting mechanism is easier to get a high score.
The way I publish the chain is to find dozens of relevant forums in advance for each website, then each site released about 30 per day outside the chain, and will do a good record, so that the site's external chain to perform the effect of inspection, to see what has been deleted, and then added, so you can prevent the chain too much loss caused by the fall in the rankings. Even after the rankings fall, you can also analyze the reason for the ranking fluctuations, which can be the SEO can be controlled by the state, rather than the blind daily hair outside the chain, blindly updated content, but never care about the data.
Four, every night statistics site data indicators
I have divided the day's work roughly into the above two major categories: content and outside the chain, specific to various details there are many things, I did not write in detail, the evening is the statistical analysis of the time, I will be the site of the indicators are quantified to excel forms, so at a glance, you can know what you have done every day, Every job has no effect. The data to be counted includes the snapshot of the website, the number of links in each search engine, the ranking of the website in each search engine, the address of the chain, and the amount of the site's collection. Although the work is cumbersome, but also can not spend a lot of time, but it allows you to do the SEO can be controlled and good for the site no harm.
These are my personal experience in the actual operation of the summary, may not be said very carefully, but for you to do SEO the importance of the plan and statistical analysis of the importance of statistics, I personally agree to do SEO to have a reasonable and controllable plan, I do not know how we operate, is not blind hair outside the chain and update content , but never cared about the data?
That read this article hope that you can seriously deal with data analysis. My website inspection tool www.xlxjj.com is in this kind of plan and the Data Analysis Foundation starts to optimize, the rank also slowly rises, hoped this article to everybody to be helpful, welcomed criticizes the correction. This article starts A5, please respect author copyright.