Do SEO is to do two: Engine search engine and visitors

Abstract: As a webmaster, I believe that we face the search engine is not unfamiliar, the vast majority of traffic or rely on search engines. Of course, the search engine very understanding of the webmaster is not unfamiliar to visitors, because visitors are the purpose, but quite a lot of stationmaster are

As a webmaster, I believe that we face the search engine is not unfamiliar, the vast majority of traffic or rely on search engines. Of course, the search engine is very understanding of the webmaster is not unfamiliar to visitors, because visitors are the purpose, but quite a lot of webmaster are only put on the rankings, not to really understand our visitors. is often the search engine vs real users, resulting in search engine win.

In fact, do SEO there is nothing more than 2, one is the engine search engine, the other is a visitor. Can say SEO all optimization should revolve around these two key points, because the site wants to have a good rank must increase the site's search engine friendliness. And visitors are the ultimate goal of the site SEO, visitors directly affect the site can be profitable and long-term operations, then in the search engine vs real users, I think it should be the real user win. That site should be how to do these two key points of work?

1: Site Content

The content of the site to be clear, content to have enough originality and readability, can allow visitors to the site to obtain their desired target information, especially for purposeful visitors. Content is best site products The latest information, coupled with the search engine on the original content is interested in, included relatively high, with good quality content site rankings will go up, visitors will be interested in the site.

2: Site Internal structure clear

Site to be practical, do not blindly pursue the vanity of the design and neglect of practicality, a flashy site is like a vase, can only see. Site internal code to be concise, these are conducive to search engine crawling and crawling, do a good job of content hierarchy optimization. There is a relatively large site, to design a site navigation map, these aspects of visitors browsing experience.

3: Control the ads in the site and invalid connections

Visitors at the site when the pop-up ads are very objectionable, this kind of advertising for the user experience is a heavy blow, so to do a good job in SEO, we need to weigh the user experience and Web site revenue to make a trade-off between the two issues. At the same time we should remember that the site will also be timely removal of dead links and invalid connections, these useless links too much will affect the search engine information to crawl, a lot of words will cause the site is down the right, the author of the site has been for this reason to eat loss.

4: Search engine = visitor, Real visitor = Premium Visitor

Why this said, because the author found that a lot of site webmaster blindly search for how to let search engines like their own site, so that the site is included on the good, the site rankings will be promoted. If you are ranked second, third, the fourth comparison, your content and appearance are flashy, relying only on technology to improve rankings, that your flow will not be long, will not be fixed, ranking will not be stable, as a webmaster do not blindly seo and seo. We can look at Google or Baidu's all announcements or algorithms, the ultimate goal is to put users in the first height. So for the webmaster we have to make visitors such as senior visitors to see the search engine as a visitor, this is the key to the long-term development of the site.

Summary

As a webmaster we operate our site, search engines and real users are our visitors, but we do not steal, but blindly flattering to the search engine, the real user is our site's survival.