Do SEO to avoid keyword query errors

Source: Internet
Author: User

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Keyword is in the search engine's search box input text, it can be words, words, sentences, can be text and numbers. After we enter the search keyword, search engine call Word segmentation system will search content subdivision, delete no query meaning of the stop words (, and so on), and then retrieve the system in the Web page index database to find all the relevant pages, Finally, the page generation system will search results of the link address and summary of information organized to form a list presented to users, this is the search engine by keyword query simple process.

When using search engines, people often make mistakes and recognize these common search errors, which will be helpful for further mastering the search engine.

1, keyword spelling error

This is a common and easily made mistake. For example, originally wanted to find Baidu, but spelled "ferry", spelling errors, the search results will be very far.

2, the meaning of the keyword too much

Polysemy is easy to create ambiguity, and using simple polysemy search produces a lot of useless junk information. For example, if the "Apple" as the key words to find fruit apple knowledge, the results show a large number of Apple computer, Apple mobile phone, apple movies, such as the word "apple" the messy content.

3, the key words are not concise

The current search engine can not handle natural language well, when submitting a search request, it is best to refine their ideas into a simple query word that is associated with the topic of information content you want to find. For example, a student, want to find some patriotic quotes, so in the search box input "junior students on patriotic quotes", this query word although very complete embodiment of the search intention, but search engine can not handle this kind of natural language, the search effect is naturally not ideal.

4, long keyword "bare"

The term "nudity" means that the keyword does not use any cosmetic syntax, but simply enters a string of long keywords to be retrieved in the search box. When retrieving, it will be subdivided into several parts by the segmentation system. For example, in the Search box, enter the Dietary nutrition Science, word segmentation software will be cut into the "diet", "Nutrition", "science", Baidu search results for 623 000 articles, lists contain "diet", "Nutrition", "science" and other topics related to information, low search accuracy.

5. Search Syntax error

First, for example, to find an Olympic champion other than Liu Xiang, use the logical syntax minus "–". But just enter "Olympic champion – Liu Xiang" in the search box, the minus sign becomes the connection symbol, not the logical "not" meaning, the correct retrieval should leave a space between "Olympic champion" and "-", so the correct use of syntax can greatly increase search efficiency and search quality.

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