Do site optimization, we often encounter weight drop

Do site optimization, we often encounter weight drop, ranking lower, the site is k and so on phenomenon, then what is the overall impact of the site? is the search engine algorithm, is the search engine cheat algorithm rule. And today the author of the small Dan will everyone together to interpret the search engine cheat algorithm rules, specifically to see what is the impact of the site optimization.

First of all, we need to understand the search engine for the optimization of cheating judgment. Before the author of the Small Dan actually has introduced, the most obvious is that the website to optimize the way to cheat:

1, in the site source code is not due to the need to appear repetitive keyword writing, that is, we call the keyword accumulation.

2, trickery, through the current hot keyword to guide the user clicks, but the actual content is not relevant, poems not match the false keyword lead flow mode.

3, the use of site code technology, by setting the same background color with the site keyword links or hidden text to increase the density of keywords, similar to the accumulation of keywords, but this recessive text link cheat button more serious.

4, page redirect jump, this way the author of the most common application in the novel site advertising form, through the user to visit a page, quickly jump to other pages to bring clicks and traffic.

5, stealing dragon turn chicken, stealthily, using has been weighted and ranked better page, replace it with the content of the page to increase the weight and flow of the page, is a kind of web page, is a new algorithm, search engine is more disgusted with a broken person must k cheating way.

6, imitate the station group of non-station group cheating, the main thing is to publish the same content in different domain names or servers, so that search engines can record the index of the same site many times, improve the flow, included ways to improve the site rankings. This form is mainly by copying the site or the content of the site to form an optimal way of cheating, in fact, the user experience is not good.

Apart from the above several of the most common site optimization cheating, we often see some like in some business-to-business, classified information sites and so on many times to register and leave the domain name, the use of software to create a large number of spam links, and so on, these are by search engines interpreted as cheating methods.

And once by the search engine interpretation for cheating, according to the site of the form of cheating and the site of the deduction, the site will be punished to varying degrees, the general will reduce the page rankings, the site down the right, serious when the site will be directly K, in the want to restore its difficulty imaginable.