Do you create cool websites?

If you're an Internet entrepreneur or product manager, you probably want to build the world's next Google or Facebook, like everyone else in the industry. You need to make a variety of decisions every day, and the decisions you make often determine the success or failure of a product, and here are some principles of experience that you might be able to help you think clearly and make difficult but correct decisions.

1. Small is Beautiful

It's good to understand that you don't have enough resources to build anything big. If your product or service is small, the cost of your investment is very low and the user is more likely to try. If they like, they will tell their friends that this is the only effective and 0 dollar marketing way.

2. Think of users, do not (too much) want to competitors

You need to find out what the user wants, and I know it's easier said than done. Because of this, you need a lot of time to think, test and improve. And if you spend your time studying your competitors, you inevitably lose the time to think, and the result is likely to cause you to not understand your users, which increases the risk of making mistakes, and the cost of making them is expensive. You have to try to avoid.

3. If this thing is difficult to do, then weigh

Most groundbreaking innovations are surprisingly simple, and if you build something that's complicated, think again, it may not be the one that can bring you success.

4. Data Mobility

There are a lot of successful, dominant services, like Facebook, Google, etc., and what you have to do is not rebuild your social network and search services, what you have to do is keep your data flowing because people don't have to move to use your startup services, You want people to be able to take away the data they produce. You have to provide tools to facilitate the flow of data.

5. Don't act like dinosaurs.

You can't act like Google or Facebook; they have money and a bunch of smart people, and they're better than you at anything. You need to think and focus on anything small enough until you have the advantage. Also note that it can be extended (scalable).

6. Do not copy

Many entrepreneurial teams like to copy other people's ideas, even without regard to reputation and self-esteem, which is a dangerous strategy, because you are not the only intelligent person in the world, and many other wise people are thinking about the same things as you, copying a successful thing simple, low-risk and fast. But you will soon find that you and your clone brothers and sisters are in a dog-eat-dog struggling, and no one can go out alive.

However, investing in creating a new thing can give you an "unfair advantage", which is an in-depth and accurate understanding of users, markets, and human nature that the copy does not.

If you're going to give me an example of a continuous copy of a famous entrepreneur named after China, I'm pretty sure that the person you're talking to is definitely envious of Twitter or Facebook entrepreneurs. Because they don't have to answer TV reporters ' annoying questions when they're on TV talk shows.