Do you know the new generation of mobile internet?

Where do you come from? Those who grew up in the links of the Internet, whether they are already working or attending school, whether one or two or three or four or more remote areas, an indisputable fact is that they are together to become the mainstream of mobile internet consumption, Its habits and preferences and potential spending power will have a profound impact on mobile Internet development over the next ten years. , how do they "play mobile phones"?

Just graduated from the University of the girl Sun Cheng, just to work soon the designer, the evening home phone watch video, her mobile phone and application requirements only one: convenient.

Perhaps the designer is born, Sun Cheng in the selection of mobile phones, the appearance also has certain requirements. "There were some problems with the iphone last year, and the Galaxy S4 just came on the market and it looked pretty, except for the bigger screen, and the curve of the phone's border looks soft. Although the iphone also has rounded corners, it still seems to feel boxy, a bit like bricks. Sun Cheng This talk about her original intention of buying S4.

After using it for a while, Sun Cheng that the Android phone system experience is not as bad as the internet says, "especially the return key, which is very consistent with my habits." Before using the iphone, each time the home button, although back to the main interface is very fast, but the application is still running in the background, want to completely quit, the operation is too cumbersome. ”

In addition, Sun Cheng that since the use of the Android system, downloading applications has become very convenient. "I download applications, most of which come from the Pea pod recommendation. Before using the iphone, each download application, have to go into the app Store, and then enter the password, particularly troublesome. Since the installation of pea pods, it is always on the home page I usually most commonly used several apps are recommended, one-click Download, installation is too convenient. ”

What applications are used frequently?

As a fashion girl, Sun Chengping often naturally also have to take self-portraits, so the United States Mito also become her mobile phone in the necessary application. As a designer, Sun Cheng also often need to follow the camera, the photos taken down immediately with the inspiration to deal with. Because most of the scenery, architecture, beauty Mito is not enough to use, so Sun Cheng mobile phone installed a picture application: spell. For those of us who design, the material is very fashionable, fresh, the template preset pictures, text and other elements can also be personalized settings, the entire puzzle process is very convenient. Although the function is not powerful PS, but enough to ensure that I recorded the inspiration at that time, and so back to the company, and then use PS for optimization, processing. ”

Sun began using micro-letters a year ago, but not sensitive to new features, such as micro-credit payments. But Sun Cheng also admits that the micro-letter does bring a lot of convenience to her life, especially the public subscription number. Sun Cheng according to their own needs, subscribe to some news, essays, design experience of the public account, daily access to news, life insights and other information.

Two years ago, Sun Cheng was still a microblog, with at least 10 tweets a day. But with the start of using the micro-trust circle, Sun Cheng's activity on the microblog is gradually decreasing. "Micro-letter can chat, but also can send a state, I open an application, can do two things at the same time, and my classmates around me, friends are in the circle of friends, I in the micro-letter to see their latest dynamic is obviously more convenient." ”

Because every day after work very late, for Sun Cheng, every night the greatest enjoyment is to go home, lying in bed for a while watching video. On Sun Cheng's phone, the installation of Tencent video, music, Archie art three video app, but Sun Cheng think, they usually use the most Tencent video, "because Tencent video of the new play, the film is very full, and I opened the news notice, what a fun video I will receive notice." ”

Finally, Sun Cheng also put forward his own suggestion to video app: "For us ordinary users, the video app function does not have to do particularly powerful, as long as the TV series, the movie enough can." If it costs 80 yuan to watch a movie at the movie theater and spend 5-10 Bucks on the video app, I'd choose to watch it on my mobile phone. ”

1990 Born Liu Xiaopeng, the city cock Silk male youth, each is so avantgarde. After graduation, he alone in Xiamen to fight. His current monthly income of about 3000 yuan, in this beautiful scenery, not low consumption level of the seaside city, life is still slightly nervous. He is a minority in the circle, 70% are Apple and Samsung, with Millet is his one. More importantly, some of the more commonly used function settings Apple and Samsung need to install additional software, and MIUI system has been preset, more convenient. He also has a Nokia 5530, which has been in use for several years. But good hardware work and call performance, so that he still as a standby cell phone.

High frequency of application based on geographical location

For a young man who has just graduated from work in a foreign land, life may not be so colourful. Liu Xiaopeng's life trajectory is to rent-bus-company, the weekend may be with classmates and colleagues gathered, the range of activities rarely jumped out of Xiamen Island. The regularity of travel makes it possible to magnify the tool of smartphones. In particular, the bus as a way of commuting, Xiao Peng, a bus assistant class application appears to be particularly helpful.

In addition to micro-mail and other communication software, Liu Xiaopeng most commonly used tool-type software is the handheld bus mybus. PDA was founded in 2009 by Fujian Mobile and Xiamen Public transport group, Xiamen Valley Technology and other joint development. Local residents can use the "handheld bus" application to find any one of the city's bus line site and through a site of all bus lines. These functions Baidu Map, Tencent map and other applications can be realized. But the application features also can query the waiting for the bus line of real-time location information, as well as the user's station at the detailed mileage, which is still very convenient for the users of the bus.

Liu Xiaopeng daily commute route and time are more fixed, he can also use the "handheld bus" another function-bus arrival appointment reminder.

At present, "handheld bus" also added "side" function, to provide inquiries around the food and other information. However, the function is relatively elementary, experience is also more general, Xiao Peng used not much. "It would be nice if the two applications could be combined together." He pointed at the screen and said to me, "I check the bus when using this application, get off to check other information when you have to open the Baidu map." Even so, the "handheld bus", which can be found in real time, is still one of the most frequently used applications by Xiao Peng and his friends.

Fragmented Entertainment

The monotony of life makes it particularly important to be entertaining, whether it's at home or on the road, whether it's on foot or on the bus. Young people playing with their mobile phones is already a fixed landscape on the streets of the city.

"Will you use your commute time to recharge your cell phone as a learning tool?" Not。 "He replied," I used to have a daily English, listening, and other applications, but found it hard to keep going. The software does not remind the learning function, nor does the detection function. There is no communication area in the application, the whole learning process is boring. ”

Learning through the mobile phone is difficult to insist, but Xiao Peng play is not much, in addition to defending radish, burning vegetables and other popular games, he accidentally found a name for the Shawdow game, "more resistant to play." Half an hour's bus ride is not enough to read a series, more suitable is reading. His most commonly used is Himalaya mobile phone radio application, "There are more resources, and time control is better, on the road to listen to two or three programs on the station." However, Xiao Peng also found that Himalaya resources have advertising information. But "the length of the ad is acceptable".

Traffic dare not open up with the expected 4G

Xiao Peng's flow of one months is 300M, "basically enough, home and the company have WiFi, the road to see the content is well ahead of time." ”

As a dual-computer user, the Unicom number for millet 2A, and Nokia 5530, insists on moving. "I heard that mobile 4G this year to start a big push, so this number has not been lost." "The next time the machine is ready to buy a mobile phone to support mobile 4G, and your micro-letter video call," said Xiao Peng. "However, if you really open a 4G video call, the monthly traffic may not be enough to talk for a minute." He smiled and said.