Does Su Ning's "concept" electric dealer really give oneself a bright future?

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Said Suning easy to buy the Chinese electric business of the heterogeneous, many friends like to use "deep pockets", "courage" and "advanced" to describe, although born in the traditional channels, but suning easy to purchase the network platform progress is quite resolute, not only the full support of Jindong, there are many sub-brand to make way, Everyone together to create such a network shopping platform, energy and financial resources have made a lot of effort. In addition to these hard work, suning easy to buy also launched a cloud, online with the same price, credit banks and many other non-traditional projects, to the electrical business and other ordinary consumers a refreshing feeling.

Just a few days ago, suning Tesco also held a meeting in Zhejiang Investment Promotion Conference officially launched the opening platform strategy of the first gun. As the impact on other platforms, Suning easy to buy a new model to subvert the "landlord Rent" mode, its investment "three free" preferential policy is refreshing, but also to some hope that the use of network resources enterprises moved their minds. Three exemption from the permanent exemption of annual fees, the exemption of technical Services and department stores, daily, books and other key investment category Commission, free of charge for the business to provide category planning, shop decoration, Yi Bao third-party payment, net silver payment, fast payment and other payment tools, greatly reducing the operating costs of the merchant.

At this point, the cloud, online with the same price, open platform, one of the wings and many other bright words in Su ning, so that the industry people more shocked Suning's courage and courage.

Su Ning's concept of electrical quotient

If the article simply said this, you may say that suning easy to buy this speed, then realize to the east and the sky cat beyond is sooner or later, in fact, the fact is not so, although suning easy to buy the action is very large, but the real can shake the cat and the Beijing-East network platform is more focused on the open platform, The concept of cloud quotient is the idea of Suning's entertainment consumption system, which is not only limited in the network platform, it is actually suggested by Su Ning for the future direction of development and for the development of the tone, that is the line is still cannot discard the field. and line and the same price is actually better use of existing store resources, from the user experience point of view to rob user resources, the concept of the proposed more is a means rather than a must kill device. So in the coupon war on that idea, open platform is a formal attack of Su Ning.

In fact, see more suning easy to buy the concept of electricity quotient, many friends will also be disgusted, like yesterday and a friend of the Tiger sniffing network, he put forward the concept of suning easy to buy too much, but give the market a kind of flashy feeling, if it is a number of strategic proposed is to confuse competitors, But Suning has long been unable to give its own status to the tone that is a state of entanglement and hesitation. Suning easy to buy how to break through the development and growth, so as to form a line under the complementary advantage is the key.

And the existing situation is not as loose as two years ago, Suningyun shares have been pledged to the bank, the flow of resources have been the corresponding restrictions. Can not in a short period of time quickly to their own tone, then Suning's electric business road will be like many Internet enterprises, throwing.

Su Ning should notice what the short plate has

Su Ning's low price strategy is actually with Jing Dong study, for the low price, I personally think is a can not use the word, because low-cost consumers will give more attention, and this concern is extremely sensitive, can be said that the ordinary consumption process a simple product quality problem will cause uproar, Moreover, Su Ning is a novice after the use of low-cost strategies in Beijing and east, several price wars have made consumers aesthetic fatigue, and more unfavorable is, many consumers think that suning activities too much, send coupons too complex, in addition to doing activities when the price of the overall higher than the Beijing-east and other platforms, this reputation is not conducive to their own development. So the future for the word low price, suning really should be a good estimate.

Typical for investors, back-to-back with customers and merchants. This sentence is I see the most ruthless evaluation of suning, may say some, but we can still feel that Su Ning is now not fully recognized by the market. This is not to say that Su Ning's low price has reacted, in fact, low price or help Su ning very much busy. But as a company is not the Internet, Su Ning's foundation is not very strong, watching others do electric business, performance straight up, suning catch-up even a little disregard of the consequences of the development is not desirable. When everyone is fighting for resources and prices, a single advantage can not fully guarantee the development of suning, logistics, payment process and even customer service system suning is to be further improved, the basis of these have been compacted to do the electrical business, and then to pull into enterprises, for themselves and partners will be a responsible attitude. Because consumers are not industry practitioners, they are not concerned about your strategy, but can be in your platform to buy the benefits of things, if not, others are in vain.

I also published an article at the webmaster's house before, some of these chapters also talked about the Su Ning resources card behind the short board, mobile wireless terminal weakness, the lack of electricity quotient gene, the development process of instability and irrational mergers and acquisitions are the future of Suning should pay attention to matters, in fact, these things summed up is the professional degree of suning, Do the electrical business and the line has the same place, that is to give consumers a professional value of consumption, you online, users will be because of consumer demand directly choose you, on the network also need to do this, the Internet users are also people, not just the value of cheap to produce groups, they pursue more is fast and fashionable, In such a large environment, suning easy to buy all the concept of electric dealers should be a good reflection. Above from only goods will coupon webmaster http://www.84ju.com/coupons/vipshop-0-default-18.html, reprint please give the link, thank you.

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