Doing a good job of user experience start with small details in the station

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User experience This is a more disturbing thing, if a website does not attract other people's place, it is very difficult to let people remember it, even if their own keyword ranking is good, site user experience does not do well, bounce rate is very high, and repeat customers are very few, such a site is actually very common, We see some websites doing it earlier, a lot of posts in the station, the weight is also relatively high, but when we go in there will be a headache and disoriented feeling, because the inside is simply too confusing, so even if they ranked good keywords, perhaps the conversion rate is greatly inferior to others, Shanghai Web Site Production Association Network believes that a good user experience is not only in the content of efforts, small details are sometimes critical.

First, the setting of the small button in the station

Sometimes we find a little button, will allow users to fondle admiringly, but also user-friendly browsing and reading, in fact, sometimes we are also very necessary to add user-friendly to read the article button or icon, the most common two of the network to give an example to explain the following, the first is back to the top button settings, This button seems small, but the benefit is big, now as long as the content of more sites can add this button, user-friendly for the article reading, from some large websites, micro-blog, Baidu Encyclopedia can see this gadget, such as the picture is Sohu back to the top of the small button:

Sometimes small buttons are not built on user-friendly reading, may be creative things can be easy to remember, such as Soso News in the small button, one side is related to priority, one side is the time priority, and Baidu's News search Settings function is exactly the same, but this with an icon button to display, It also makes a lot of people more interested.

The logo looks like a small icon, for a website is playing a very important role, we open the site, the first glimpse of this is perhaps the small icon, how to make a small icon play its due role, how to make the image of the logo so that users remember the company's main body and brand culture is still a worthy of thinking about the problem , in fact, the logo can also be changed to meet the user experience, such as holidays, we will find the major search engine logo will be in the form of publicity festivals, and Google on the logo to replace the more frequent, with some important days and changes, In fact, we are familiar with the A5 webmaster network is also so, through a year or so observation found that its logo also with a few sections and changes, now is the winter we will find the logo under the snow, and the summer when we found a few pigeons flying, in fact, this is the nuances of the logo change.

Third, pay attention to the beauty of the website

Many webmaster will have a point of view, as long as their own keyword optimization up on the OK, the other is secondary, in fact, personally feel that the style of the site is very important, monotonous site so many users at least a look at the heart will feel not enough authority, or even a lot of shopping malls, will make people think it is deceptive, now do the site much, Sometimes there is no such appreciation of the eye, remember that the first contact with the site, there is a very pay attention to the beauty of the site's mentality, in fact, many people are browsing the site is this feeling, how to create an atmosphere and beautiful site, I think it is very important, From the perspective of conversion rate and Word-of-mouth publicity is to do the station must be considered.

Enhance the interactivity of the website

There is no communication between people in life, we feel lonely, the lack of communication in the site will be no atmosphere, how to make a site shrouded in an active atmosphere, the network of ideas can be set up a number of exchanges and interactive forum, such as the creation of blogs, set up a forum, message book, Post bar, friend questions, create QQ group, etc. Are some good ways, in fact, these are not difficult to achieve, the key is that they do not want to do.

In fact, the small details more than four points, here is just an example of a small explanation, now common also explain the check-in function, integration system, such as the site function is actually a detail of the performance, in this fierce competition in the Internet, not only to do their own site content, And these small details are also very worthy of our good thinking. Article by the professional Shanghai website Construction Company Shanghai Association Policy Network (http://www.580plan.com) original, reprinted annotated article source, thank you.