Dolphin Browser's reverse attack, WebApp to subvert the mobile internet pattern

Mobile browser Competition is more intense, each home has its own products, but the kernel has been no particular major progress, or only WebKit, Gecko, Presto, Trident four species, and the previous dolphin has been using the WebKit kernel, and UC what is the same.

This time the core, is the dolphin independent research and development of the core-dolphin speed core, the so-called rapid reason is in several key technical indicators are ranked first. such as HTML5 run points have reached 481 points, is currently known mobile browser can reach the highest points, of course, I do not know what this means, but has been lei brainwashed run high is the fort.

Mobile browsers have been very concerned about, because on the PC side, the browser is a portal, has very important significance. But on the handset side, the browser's position has been more awkward, because the app lets the browser lose the import value. And a lot of news, such as vertical app, also make access to the use of Web pages less and less. There's one more disgusting thing to say. Tencent's mobile phone QQ, which is sent to the connection must use the QQ mobile browser to open, if you do not install, you will jump transfer you to install, I always have the ambition of resolutely do not install, and then copy the address, to another browser open.

Because of HTML5 's support, app has to make a distinction between native app and Web app, the first app is what we use now, and the second is web based app. In other words, the first angry bird is the application you installed, and the second is similar to the PC-side web game, open browser access can play, no longer need to install separately. The advantage of WebApp is that the cost of development is lower, the disadvantage is that the page tour will never do the effect of World of Warcraft. Compared to the native APP, the effect and implementation still have a certain gap, but the gap is gradually narrowing.

If only because of a difference in effect, then maybe we don't need to do much discussion, Native app either from the effect or the user's habits will probably end up Webapp,webapp has one of the biggest advantage is the suitability, in other words, whether you use 10-inch notebook or 15-inch, Web pages don't need to be optimized for your screen. The most painful thing for Android developers now is to make versions that fit a variety of sizes and resolutions, and the pain is spreading to the iOS platform with Apple's 5 launch. So from the development cost, webapp development is cheaper, easier, and more convenient to promote, you do not have to rack your brains to fool users to download your product, perhaps a two-dimensional code, can be directly into the game or application.

From this point of view, WebApp potential is still relatively large, very likely and native app shares, and from the PC side of the experience, the trend of Web page is also more obvious, because the cost is lower, so the profitability is stronger. Has not played a significant role in the browser, since the end of the attack on the app field.

Apple recently came out of the news and started to overhaul apps in App Store's app recommendation platform class, a sort of consolidation that is designed to reinforce your recommendation, and let you break the idea of recommending to other platforms. And Android's markets have reached rampant proportions, and many risks such as encapsulating apps and adding their own malicious ads are spreading and unmanageable. WebApp Most importantly, his open platform is browser-based, not store. In this way, the value of the mobile browser is greatly enhanced, which can almost be regarded as the value of Apple's App store. This is also an important reason why dolphins are exerting their full force in this field. Because the mobile internet is still relatively single in terms of profitability, the effective and beneficial open platform is scarce, no one can replicate the brilliance of Apple Store. But in the WebApp era, browsers may be able to replicate this brilliant. Because the browser is a strong demand for the necessary products, unlike all kinds of shops, is a selective complementary products.

This change in the business model may eventually change the current app landscape, and it is more likely to change the pattern of browsers.