Domestic game box manufacturers still lack sincerity

From the living room, into the bedroom to embrace the computer, to return to the living room, the final place has not changed, the center of the family living room culture is to change.

17-inch to 40-inch Black-and-white or color CRT TV sets host a family's entertainment, but the mobile Internet replicated in other areas of the same destructive ability, the demand for film and television dragged to the bedroom, and sent back to the living room, hardware from the inside out of the intelligence to more powerful, more viscous game, The functions of shopping and parent-child education distract People's limited entertainment, and the most promising part of the next round of living room entertainment is the living room game.

In addition to the large screen open experience scene, the living room entertainment There is also family interaction, or even the PC-side game through technical means to migrate to a variety of 4K screen, so that "Call of Duty," the host version of the sales reached the PC version of 10 times times, but also the handle and the mouse between a simple contest.

Although the television drama program tune, but in China such serious family atmosphere, the game also has difficulty to take root in the living room.

The force of the living room game

The living room game trend has the variable, the intense battle is carried forward by the PS, the Nintendo Seventh Generation Home Entertainment host Wii has maintained the relaxed joyful game development responsibility. In other words, the living room game in the future will retain the feeling of immersion, but also to take into account the participation of many people, and to embark on more levels of interactive experience building, the three major game giants Wii, Kinect, Sony in this respect have a very eye-catching performance.

Wii not only provides a large number of cartoon painting style, lightweight games for all ages, and the Wii Remote, which is the standard launch of the game controller, expands the audience to the entire family, and the controller, which acts as a body-sensing peripheral role, offers the player a whole new experience, such as the complete set of aerobic Can let the player enjoy the entertainment experience at the same time, without the psychological burden of the implementation of the weight loss program, "Full Dance" is the use of living room space, large screen effect, stereo and other living room unique environmental factors, for the female users with three-dimensional entertainment and fitness methods.

But like PS4, Wii Remote and the same, are faced with a number of restrictions, not completely liberating the hands of the players, Microsoft's Kinect allows users in the camera's capture range, free movement of limbs, and screen objects in space interaction. The concept of the game is no longer limited to a person out of the surface of the obsession, fitness, entertainment, learning will be included, become a common way of communication in the family.

ECO and end-user support

On the eve of Sony and Microsoft's full presence in the Chinese market, Nintendo to the Chinese players to launch a Low-cost special machine, the sound just fell, the domestic market has begun to layout, whether it is smart TV such as millet, music, or as the new living room of the colorful TV box, will play the service in the marketing strategy of the important position, Music as a new release of several products, such as S50 Air and X50 air and other models have been external body sensor interface, and such as TCL, home appliances manufacturers began to test water.

For the Chinese market, buying the living room intelligent equipment consumers are a taste of the young geek mentality of the group, these users are also the main consumption of the living room game.

In China such a special market ecology, the living room of the game terminal and mobile phones, tablets and other mobile terminals under the Android platform under the command, therefore, the huge mobile players to large screen and control experience more rich living room game transformation, there will be no obstacles.

There are boxes for the domestic living room players growth rate, will undoubtedly catalytic the living room game low-end market growth, and the traditional living room players in the game ban after the thaw, will be more active. Like using 40-inch TV users, will not mind to buy a hundreds of-yuan game box, the use of 50-inch large screen TV users, for the thousand-price game host natural No purchase burden.

The ecological dilemma of game box

Any game platform needs a few classic games to support, and box products at low prices for the entrance layout, its software ecology has not formed a good cycle.

I have been fortunate to experience several domestic game boxes, including smart TV products, summed up in a sentence, can be said to be hard enough hardware, software is too soft. These game terminals in the hardware configuration are mainstream, forty or fifty-inch TV screen, can play the game screen rendering with the performance of the host a few differences, flame, splash, color is quite lifelike, the game experience is very smooth, but the game is a lack of resources performance.

The same drawbacks from the Android eminence, a considerable part of the game through the conversion, in the adaptation process there is a lack of function, flicker and rough picture and so on. Blue Harbor Online "Sword of the Sky" and "Sword of the King" in Tcl T2 can not enter the game, and ZTE Nine City Funbox UI design even download the list is not, looking for a downloaded game, must be in its 76 games to find one by one.

The Android gene limit makes it impossible for the boxes to effectively introduce quality gaming products, and domestic gaming companies do not have as much technology and influence as foreign software manufacturers, but we still have a good reason to be optimistic about the future of the box products.

Both the Cat box and the Super TV show a relatively balanced and is at an alarming speed, a powerful strategic layout into the living room, these products to the strength of the game box for the channel to increase the advantages of a lot of chips, or even like the game platform has been a social nature, gamers can online dating, solicitation of battle.

Traditional sitting-room players may also love Xbox and play redevelop, but "unprofessional" players will be able to see the excellent 3D effect and the richness of the operation quickly transformed, even out of the demand of being coerced into the discourse platform in the trend, this part of "unprofessional" Players will also provide a strong driving force for box products, and game box manufacturers to do is to show sincerity, improve products, optimize services.