Domestic handset manufacturers set off a new round of thousand-yuan machine war, common characteristics

This March, to millet, Huawei Glory, Lenovo, Cool faction for the representative of domestic mobile phone manufacturers set off a new round of the thousand-yuan machine war, the common features are: MediaTek Eight-core processor, high-definition large screen, 13 million rear camera, only to walk the electric business channels, and mutual occasion marketing.

Tcl announced yesterday evening to join the new Millennium Machine War, will be officially launched on March 28 tcl s720t "Mody" mobile phone, the same use MediaTek MT6592 eight nuclear processor platform, 1GB RAM+8GB ROM, the first 5 million + 8 million camera, 5.5-inch IPS screen, The battery capacity is 3200mAh, support China Mobile TD-SCDMA 3G and GSM 2G network and dual sim double function. Users on March 28 10:00 through Suning easy to buy, China Mobile official online business Hall booking sales.

TCL s720t "Mody" mobile phone pricing 778 Yuan, quite happy feeling. Prior to this, the Red meter note declared "thousand-dollar cost-performance king", Low and high distribution version of the price of 799/999 yuan respectively. Then Lenovo announced the launch of the "Golden Warrior" S8, low and high distribution of 788/988 yuan respectively priced.

It is noteworthy that TCL s720t "Mody" mobile phone using the "Hotknot" wireless transmission technology. Hotknot technology is designed by MTK MediaTek to transmit data through the contact of existing capacitive touch screens. Alibaba has previously announced in the payment software platform to establish a back-end security mechanism, has been able to support the Hotknot technology, such as Alipay applications, users use Hotknot mobile phones to contact each other to achieve mobile payment applications.

Tcl Communications COO, China's president Wang in the interview before the author said, TCL launched the new eight-core thousand-yuan machine will be more than red meter note, Glory 3X and more price advantage. Tcl will not sacrifice profits to pursue only market share, but with the global market and new independent manufacturing plants, TCL is more advantageous than other domestic manufacturers in the handset supply chain and cost control. In the third quarter of this year, TCL will also launch 5-mode 13-frequency thousand 4G mobile phone.