Domestic internet advertising and e-commerce integration is gradually approaching

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; A few days ago, Sina real Estate channel manager calls over, and I communicate their new products: Fang Shangtong. Because the schedule is full of very, this kind of telephone and many, so have no patience in the telephone meticulous to understand, each other's description, roughly down to business-to-business, real estate, Yellow Pages. In the evening, check the relevant mail to understand 123.

This is my contact with less Internet products, vertical (industry) e-commerce; in fact, such a definition, is not comprehensive, after all, the process only go to the shop display level, orders, online payment of this piece is not involved. Fang Shangtong USP is an opportunity mining, high-end Internet promotion, these two core functions, in fact, is a combination of internet advertising and E-commerce. We do not see only, inflexible network patch ads, is not pure Yellow pages information, but an organic combination.

The emergence of such products, I think is based on internet companies, the industrial chain of various levels of enterprise business analysis, procurement transaction model analysis, but also based on internet companies for the promotion of network advertising awareness, the use of upgrades. Sina Real Estate For example, the introduction of such a professional vertical business-to-business platform, promotion platform, is dependent on their property developers, service providers, suppliers of the entire real estate industry chain understanding and analysis. I think, in the current, industry or enterprises on the network advertising, e-commerce dependence is increasing, at the same time more and more, a recruit traveled the world has become the past, the Internet manufacturers only in-depth understanding of the various industries advertising display characteristics, trading mode, can provide more efficient, practical products. Look forward to more similar online marketing products such as Fang Shangtong and listing.