Dongguan Chen Yu said ml label Promotion keyword ranking

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Search engine spider is to read the page HTML source code way to crawl the content of the Web page, feedback to the Search engine Web page description of the core theme is what, need to use the keyword. The presence of key words throughout the HTML tag makes the page more accessible to search engines. Keywords should appear on what the page label, determines the search engine on the Web page understanding and attention to the degree of this page ranking is critical.

There are many kinds of HTML tags in a Web page, and the following tags are included in the rankings and considered more important:

<title> page title </title> <meta name= "keywords" content= "Web keyword"/>
<meta name= "description" content= "Web page description"/>
<h1> page Topics </h1> <h2> Related Topics </h2> <h3> Related Topics </h3> ...

<img src= "xxx.jpg" alt= "Picture description" >
<a href= "/" title= "link description" > Link words </a>
<strong> keyword Emphasis </strong>
<u> keyword Emphasis </u>
<em> keyword Emphasis </em>

The correct way to use HTML important tags:

The 1.title:ttile tag is the most important label on the page, and a good title can be used to express the basic content of a webpage. The layout of the title generally we will use the full match and participle matching, rarely used in the form of absolute matching.

Many people will often use the form of "typesetting" to describe the title, such as the title of the earlier site is such "outside the Chain | chain Exchange | CHAIN Trading-Outside the chain network," the use of this title mainly want to use the form of a complete match to layout keywords. The Chinese standard separator is not used correctly except for the poor readability of the title. We can refer to the title of this site now ", the intuitive description of the site to provide the content, so that people can be a glance at the title of the page to see the approximate content of the search engine is also the same truth.

2. Keywords: Basically abandoned by most search engines, has not been the main factor in search rankings. Try to avoid piling keywords, so as not to backfire.

3. Description: Not only a simple introduction to the site, or to provide users with information to read the important label. Users concerned, search engines will not abandon. The user's search results page describes information that is about 30%. Note that the description description is straightforward and controls the number of words in the search results.

4. H Tags: h tags in the number of H1 the highest weight, H1 equivalent to the title of our article, H2, H3 and other labels are related to the topic of the page label. Other than H1 tags can be used more than once.

5. Fervent Em U: The function of these three labels is not very different, it is the key to the Web page to strengthen the role. Many people think that the use of B, I and other tags can also achieve the same keyword emphasis effect, this is the wrong point of view.

The keyword layout of the page in these tags, to better help the Web page by the search engine interpretation, reasonable application can help the site to promote the corresponding keyword rankings. Of course, these are relatively basic, search engine understanding of a Web page content far more than from these labels to understand, we can only say that these pages HTML tags for the current search engine optimization, is more important.

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