Don't hype or Die--Website Hype Promotion Way

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Hype in today's society has long been not a rare concept, the former is a star hype; In recent years, with the development of the Internet, all kinds of hype events began to use the network platform, of course, there is also a variety of Web site itself hype. In fact, many of the current web portal technology news is suspected of speculation. Facts have proved that the operation of the more successful web site hype, the effect is much better than the launch of various types of advertising. So someone put forward a word of wisdom, that is for the site: not hype, rather die. Of course, this sentence is exaggerated suspicion, but it fully explained in the operation of a website, hype for the promotion of the importance. Based on this, this article for everyone to talk about the promotion of web site speculation.

Hype is "soft"

Hype is to have something to fry, this thing can be a video, a news, a post, or a picture, an event. These things, all can be used as a hype, that is to say, we have to hype, fried is this thing, let everyone see, talk about and spread is these things. However, since it is to promote the site, there is a little must be done, that is, no matter what your ontology is, you must be able to make people associate with the site, and it is natural to associate with your site, so that most people after watching you for them to prepare the body, will consider logging on to your site to see. This is the so-called "soft" meaning, many webmaster friends know soft wen, here soft soft is a reason, but not only the article can be soft, news, events, video are soft, the so-called soft, is this ontology is not pure advertising, but a relatively objective third party things, seemingly and the site has no relationship, But it's actually for promotion.

Gimmick full, is hype, but the average person does not see

A no gimmick post, news, video or any other kind of ontology, it is impossible to hype success, even if you hire thousands of network navy, this body will not produce any big explosive influence. The so-called gimmick, can be understood as a topic, can also be understood as being interesting, in short, it is to be able to trigger the interest of most people and the desire to discuss. For example, a post, if there is a gimmick, the average person after reading the desire to reply, then, he may and others to mention this post; for example, a video, the ordinary people after reading there will be reproduced elsewhere desire, and then, this video will be reproduced over and over again. Many people may think that this is difficult, but in fact, many SNS sites, every day there are more than n people sharing all kinds of video, articles and pictures, since everyone has the desire to share, why we can not grasp the desire to create a let them meet this desire of the noumenon? There are gimmicks, there will be reprinted, The key is whether we can make a gimmick out of it. But there is a little to note, that is this thing has a gimmick, but can not let others see this ontology is to hype, can not let others see this is advertising, otherwise, you think, reprint of the people will be greatly reduced!

A lot of channels, let you choose

Hype is to have a platform, such as news, published in a variety of portal stations, video, the major video sharing site can be posted, posts, you can publish to various forums and bar. At present, some of the hype known, many are through these three channels. For example, Xiao Yue month event is through the forum, the current comparison of the fire of the seven-Hi ads is video, a lot of site hype is first published in the Portal technology channel. So, you can publish your hype local platform There are many, such as Tianya forum, Baidu Bar, other various forums, a variety of video sharing sites and so on. These platforms, you choose which, on the one hand, you are the speculation on the main body of the decision, on the other hand, and your site type. Different websites are suitable for posting on different types of websites, and how to choose them is your decision.

Speculation, first "fried" to "do"

Generally, we have released our ontology through a platform, in the initial stage very few people see, is the so-called "wine is also afraid of alley deep", your body even if there are gimmicks, the possibility of attention will be very small. Because there are too many things to attract attention. So, at first we need to "fry" ourselves. For example, if it is through the video site to promote an ontology video, we first need to promote the video, their own vest to the top, comment, share! The best example is now for everyone online a lot of video, a video has a lot of personal sharing and comments, if this video is soft, Then there must be a navy at the beginning of the hype. Therefore, in order to promote their own body, first of their own to fry, your body can have a role. Http://sjz.zhcoo.com stationmaster Original, reprint please specify!