Absrtact: April 9 News, Alibaba, one of the top ten nets, well-known fireworks foreign trade enterprise dream Fireworks general manager He Jianwu revealed that the dream Fireworks are planning to buy the United States and European local companies in the way to build overseas warehousing and distribution system to expand
April 9 News, Alibaba, one of the top ten nets, well-known fireworks foreign trade enterprises, "dream Fireworks" general manager He Jianwu revealed that the dream of fireworks is planning to buy the United States and European local companies to establish overseas warehousing and distribution system to expand Cross-border business.
Dream Fireworks general Manager He Jianwu
He Jianwu 2001 began to sell fireworks overseas through the Internet, 2004 was named one of China's top Ten Network operators, the current products are sold to sixty or seventy countries around the world. But before this year, the dream of fireworks are to be used on the Business-to-business platform to publish product information, through the sea container transport goods, the purchase line to pay the way to sell products.
He Jianwu said that this year, the dream fireworks will be in Europe and the United States market open online ordering, through the cross-border business of consumers directly to the overseas end consumer sales products. But one of the biggest problems at the moment is warehousing and distribution overseas.
"Fireworks products are special, dangerous goods, explosives, so the logistics and warehousing requirements are very strict." Fireworks in foreign sales some regulations, such as security conditions for warehousing, distribution must be explosion-proof vehicles, we in Europe must follow some local laws and regulations, before the establishment of distribution system. "He Jianwu said.
Therefore, the dream of fireworks at present the most important thing is to establish their own overseas bases in the destination country as soon as possible, to form an overseas warehousing and logistics distribution system. In this regard, He Jianwu hopes to solve the problem by acquiring overseas companies. This September, the dream Fireworks will complete the acquisition of some small local companies in the United States.
In addition, the emergence of new types of fireworks, such as small personal custom fireworks, has also created opportunities for Cross-border consumer sales of fireworks products. "Such as the marriage of foreigners, birthdays, including some ordinary parties can be customized through the network platform, ordering our products." The future as long as we have warehousing in foreign places, you customized online, we can always serve you. "He Jianwu said.
He Jianwu said the sale of fireworks by way of a business was a successful case abroad. The U.S. 's third-largest fireworks brand fireworks annual online sales can reach 100 million U.S. dollars, but because of the festive nature of fireworks sales, so the 100 million U.S. dollars in sales of the basic concentration in a week. "On the July 4 National Day of the United States, they can sell 6,000 containers." ”
He Jianwu points out that with the growing number of competing companies, the industry's business-to-business businesses are becoming more and more difficult and profits are getting lower.
"Fireworks is a traditional industry, through the Internet sales to the world, I was walking in the front." When in Chengdu to do the forum, I asked Jack Ma Total, is not Alibaba bigger, our enterprise more difficult to do, MA always said not. But the reality is this: now every day from our Liuyang send messages, messages are thousands of, so our profits are getting lower. "He Jianwu said.