Drop Fast Commercial PK: Scramble for power distributor traffic

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"Billion Power network" June 23 news, after the first round of "Circle people Movement", drop a taxi and quick taxi basically in the taxi app market foothold, the next competition center began to transfer to the business model of exploration. Billion power network noted that the cooperation with the electrical business is becoming the above two taxi app commercialization of an important choice.

As early as in May, drop a taxi (at that time also called "tick-tick-taxi") with excellent buy high-profile joint big play cross-border marketing-by dropping a taxi successfully called the user, you can receive hundred Li's Best Buy Fashion Mall cash card. Tesco said the event sent more than 500 million yuan of cash cards.

The cooperation of dropping a taxi and the network of excellent purchase has caused hot discussion

After that, drop a taxi and Tuo Tuo work Club, to the successful taxi users sent Tuo tuo work club coupons, gifts two kg litchi. According to the drop of a taxi insider revealed that the cooperation is not a drop in the official commercialization of taxis, it did not to the Tuo Tuo workers to charge any commission or divided, but for Tuo tuo industry to bring the flow of huge, and even let its server crashes.

Cooperation with the electrical business, is a drop in the taxi is trying to "third party" (that is, drivers, passengers outside the third party) business model charges. This is not the only way to drop a taxi, but also to find out more about the drivers and passengers, perhaps still in the business model.

Again see quick taxi: And tick tick A striking difference is a taxi, fast taxi has opened up a long time ago, "points Mall", by taxi number of major general users of the hierarchy, and accumulated points, points can be exchanged for shopping malls, entertainment, electric platform, such as consumer coupons. This is also a quick taxi for the business model buried a great foreshadowing.

According to billion power network to understand, the current fast taxi points mall cooperation enterprises, including the days of cats, poly-tak, easy fruit nets, NetEase Meimei, Yi Long, Ctrip, etc.-electric business still plays an important role in its commercialization process.

However, the fast taxi ambitions are significantly more than this, in addition to sending vouchers and discount coupons, its recent formal cooperation with the Arts Dragon launched the "Hotel reservation" channel, directly support users in the Fast app for hotel search and online booking. But the fast and the art Dragon did not disclose the channel's specific mode of cooperation, but it can be guessed that the consumption of the share should be such cooperation is an important way of cooperation.

Points Mall becomes a quick commercial key to taxi

"The hotel channel on the line, coupled with the previous travel resort channel, these two strokes already can see quick taxi business thinking-based on ' travel ' surrounding services, this is a taxi started a quick taxi to expand a relatively easy business model. "An industry personage to billion bang Power network analysis."