Dry goods, a soft article made a new field of "from the Star"!

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Recently, I read the "vertical from Star: The Next Internet gold Mine", unsanitary, immediately to my media positioning, the crowd, tools, promotion, profitability and other adjustments to optimize the corresponding, and achieved very gratifying results.

3721.html ">2014 April 18 16 o'clock, my Tiger olfactory network published the first article" Works of art power and its Achilles ' heel ", after less than 6 hours, webmaster home, NetEase, 99 Art Network, Finance, CICC online and other domestic more than 20 major sites have been reproduced. As of today, at least 100 websites have been reproduced. Baidu News search "Art Electric Dealer", my articles are ranked first.

My micro-letter, QQ, have a lot of friends to add, there are a lot of art and electrical business-related professionals, they said to my point of affirmation, this not only makes me accumulate a lot of contacts, but also let me strengthen the direction of career development.

"Inadvertently inserted Willow shady", never thought there would be such an unexpected effect. Here, I would like to thank Mr. Qin very much.

Next, I share my ways of doing things and changing.

First, Position

2008, I have begun to contact the Internet, from the domain name, upload, CMS, templates, and so what do not understand, a little began to grope, now WordPress, php168, Emlog and other programs can play the turn, from the beginning to use Google click to make money, the use of competitive sales products, Tens of one of months of profits (later decline), to create a self-media star, I walked all the way through a lot of things, but also a lot of temptation to live. In short, there is a saying good, past memories.

From the beginning of 2013, I have come into contact with the art of investment, and found that the huge profits of calligraphy and painting is amazing, if you see a painter has the potential, tens of thousands of a flat foot to buy, and so his painting up to a hundred thousand of a flat foot when sold, then earn a turn.

So, I started my crazy research and study, and I made the necessary packaging, ready to use the Internet to create a "art investment experts."

"Art investment Experts", this is my first position, for this I have done a lot of things,

1. An art investment website, full degree art net;

2. Three micro-credit subscription numbers on artworks;

3, a micro-blog;

4, my years of research experience in the preparation of an ebook, "Your Calligraphy value million";

5, "Salute to the Master", Wang Yu said the painting and so on blog serial.

For art investment, nothing more than to find the investment value of the "potential stocks", these are traces to follow, there are some simple and effective principle of judgment, made into a mind map, the know-how at a glance to show out, I have analyzed a lot of artists, hundred test uncomfortable. I'm afraid my ebook is the most valuable in this picture.

But it's not enough, I don't have the experience on the court, I don't have my own collection, even if I have more secrets, it doesn't seem convincing.

As a result, I work hard every day with new websites, writing things, no one to look at, and no income.

Until I read this article by Qin Gang, I suddenly realized that my position was out of the problem and I was positioned in a field that I was not good at.

So what is my best field of reflection?

Internet, network marketing, network planning, plus the art market?

As a result, I found myself an art network planning, art Network marketing positioning, is very good. One, think of Tong Teacher's words, when you innovate a new field, at first you are the industry boss. Secondly, the art of online marketing really bad, I have over the years of network marketing experience to move to the Art field, then I am the eldest??

"Cultural scholar, China Art network planning first Person"

The location was solved and I was relaxed.

Remember, don't be humble until you're famous, Tong.

(Note: "Cultural scholar", because I have been a strong interest in Chinese traditional culture, Confucianism, Taoism also in-depth research, there are different general experience. )

Second, the crowd

I follow the old way of thinking, I have to find those who are interested in collecting, interested in investment, where are those people?

The art market as a whole is a small market, mainly focused on the ground, and I also contacted some collectors, they are very confident of themselves, and it is difficult to accept my ebook, estimated that they do not believe.

It left me in a very awkward position for a long time, overwhelmed.

To solve the problem of positioning, I will change their thinking, art sites, gallery owners, artists and so on all about art + Internet people, they are my service groups.

Although this is a small change of thinking, if not with the article of Mr. Qin, I may be completely finished.

I've always wanted to be a gold digger, and I didn't expect to be a man who sells water.

Third, the tool

Qin Gang suggested that if you have the energy, I suggest you use all your media tools, because your goal is to make yourself a vertical star, like an American special forces, any weapon that can be confronted.

Therefore, I am ready to do a set, micro-letter, micro-BO, QQ space, micro-trust public platform, and so on.

To tell the truth, I have not really how to fancy micro-letter, until the addition of Qin Gang teacher's micro-letter, every day to see his friends in the circle sent articles, pictures, really let people have a sense of intimacy. That's what makes me see the power of micro-faith.

In fact, these I have done before, just because there is no good positioning, also do not know how to plan.

1, micro-letter, QQ is an important tool for communication, essential, and other micro-letter friends Circle, QQ Space, said to continue to serve fans until the good tools to find customers.

2, SEO can not be less, now you search in Baidu "Wang 槄", my Name, the first page is basically my, Sina blog, QQ space, Tianya blog, my independent blog and so on.

3, Sina Blog, Sohu blog, Tianya blog and so I have built, there is a point, if you want to do a name Baidu rankings, suggested by this name to register Tianya, send a few sites, your Tianya, Tianya blog, etc. are ranked ahead.

4, for micro-trust public platform, 2013 did a few, "Safe Driving Guide", "Home insurance" and so on, and then did the "calligraphy and Painting Investment Guide", "art collection" and so on, only a fan more than 1500, the other are not. Later I realized that there is no good positioning, no other ways to promote the support of micro-trust on the public platform is too difficult.

5, I also made a personal blog, ready to adhere to write down. Speaking of this is really ashamed, sometimes we always feel why we are so unsuccessful, complaining, we can go to see Tong Teacher's blog, the earliest article is January 20, 2003, today has 11 years, 11 of perseverance and efforts, what can not be achieved?

6, a small secret, see friends Circle, sincerely for his point of praise Oh. Even if not the other side of the pay, but also for each other's pay is grateful.

7, to have a heart of thanksgiving. Sincere treatment of micro-letter, QQ, microblogging and other social media on every reply.

8, I also made a mistake, always tangled domain names, patterns and things like that, in fact, speaking of mode, business plan is not so important too realistic, as long as you become a certain field from the star, then what problems are resolved.

Forth, promote

At first I tried a lot of ways to promote, no effect not to say, but also to make their own mental haggard.

At the beginning of this year, I wrote a related post in the Tianya, "I put this more than 10 years of entrepreneurial experience to write a reference to young people, to avoid detours!!" "To get a recommendation, the result is more than 60,000 clicks."

I added the QQ number inside, more than 100 people added me. To tell you the truth, I used to be a lot of people have no fire, this post is to imitate the topic of others, the heart to write, are some of their own feelings, did not think to get the recommendation.

However, later I did not get more attention to write posts. Depressed。

At the end of February 2014, I read the "Public Investment Guide" magazine, which is a pioneering type of magazine, there are many ads, I think, can also be a project to sell art investment materials AH. So I took a breath to do seven of the magazine's hurdles ads to do a test, the result, only one person to see my website, added my QQ, the rest of the advertising company's business pull me advertising.

Why is this so? Interested in the art of investment must be a certain economic base, those who are involved in the pioneering magazine groups are to get the first bucket of gold, it is not appropriate AH. It seems that the road is out of line.

At this time, the words of two people completely changed me.

The first person is Tong Teacher's words, he in the micro-letter friend Circle said, "The network promotion, the less the better, the key is to put a recruit deep, mercilessly execution, the more effective implementation, the better the effect",

The other was Mr. Qin, who said that one student, using his soft skills on the first day, did hundreds of thousands of clicks on the day.

What is the technique? After a series of searches, I finally found the microblog and blog of my car professor and read his article carefully., and carefully saw the Teacher Qin gang on the vertical internet a series of articles, but also found the Tong teacher said soft language skills, "as long as you dare to write, people will dare to see", So, I am going to write about the art of the electrical business, according to Qin Gang in the text of the ideas and skills, I write, of course, I also have the network on the art of the electrical business article, as well as the current art of the website of the electronic business are also studied.

After this article is written, I think Qin Gang's article in the Tiger Sniff net, I also want to go to the Tiger Olfactory network to contribute, but also registered some other Internet media account, also want to publish under the synchronization, to expand some influence.

The first draft did not pass, but the editor gave a change of opinion, I see a chance, and then modified again, the results in the Tiger Sniff net to publish.

To tell you the truth, I did not think of the impact of Tiger Olfactory network so great, this article has been a large number of reprinted, including NetEase, Phoenix, Finance, CICC online, such as large web sites, roughly forget, at least 100, estimated to be able to continue for some time. So that my other alternative promotion methods are not used, the original plan to use today's headlines to write hot articles are not written.

Next, I will continue to write a series of works of Art electric dealer, through the mass media reprint, will I play the first one of the art network planning.

Revealed two tips, about writing articles, first, think of ways and web site editors do a good job, even if the article is not written well, they will give you advice, and even help you modify. Second, to take the trouble to revise, I believe I can write well.

V. Profit

I have made a fatal mistake before, want to give oneself plan a series of perfect profit way, for example, I give me that ebook price 1200 yuan (ebook +VIP service), still have subscription fee, Circle charge and so on.

But I now understand that the real way to profit is in your continuous operation of the natural generation, not by their own thinking.

For example, my ebook is 1200 yuan, 100 is 120,000, 1000 is only 1.2 million yuan. Please think about it, a person who does not know how to sell an ebook 1200 yuan, who buys ah? The reality is such cruelty, do not immerse in a vain drift of illusion.

Maybe someone will ask, what is your current way of earning money?

I can't give myself a clear way to make a profit right now, not without, but a lot, too much.

But the first thing I do now is to maximize my influence and establish my position in the industry.

Author: Wang Yu, cultural scholar, China Art network planning first person, micro-letter/qq:1219290088