E-Bag Wash Lu Wenyong: Mobile Internet age products sell is feeling

December 1, 2014, the first China community leaders Summit held in Beijing. In "O2O Landing, the scene above all" forum, e bag Wash CEO Lu Wenyong and Huan no CEO Huanghuan, beautiful a founder Yi Wenfei and other people have a dialogue.

In the dialogue, Lu Wenyong said that in the http://www.aliyun.com/zixun/aggregation/8344.html "> Mobile Internet era, products are not sold in the product itself, but as a feeling." "All people's needs can be divided into two kinds, one is to seek happiness, the other is to remove pain." And the laundry is the only thing in life that is less happy, so people need to get rid of the pain of washing clothes, which is why we launched e-Bag to wash this product. Our products also happen to solve the user's various pain points in laundry. ”

According to Lu Wenyong introduction, E-bag washing adopt crowdsourcing mode to build its logistics system, will be the public package of people to form a community, "crowdsourcing is one of our major innovation." Crowdsourcing is a community unit for the offline Logistics team building, we will recruit 1-2 people in each community logistics to send personnel to their living area as the center, responsible for a radius of 2 kilometers of clothing to take delivery work. Lu Wenyong said that many white-collar parents in the community retire at home, the value of life is not reflected and recognized, and work time freedom, low intensity of work, low technical threshold of the crowdsourcing work just can provide them with the opportunity to show self-worth, but also to walk around, exercise the body. At the same time, the public purse staff's income is also more objective, "our crowdsourcing staff can earn 4000-5000 yuan a full time, part-time 2000-3000 yuan." Because work time is free, the income is higher, we currently in Beijing many community already recruit the public package staff. "Lu Wenyong said.