Learning purposes: can produce more practical understanding of E-commerce, can dynamically grasp the trend of e-commerce development at home and abroad what kind of; you can complete Understanding Industry e-commerce development has; Can recommend E-commerce solutions.
Previous: Industry e-commerce development case
First speaking retailing, international trade, banking, e-commerce development
1.1 Retail Business e-commerce development
Trends and advantages of E-COMMERCE application in retail industry
The development of electronic commerce in the world
The main ideas and problems of the electronic commerce in China's retail business
Qomolangma, Shanghai Lian Hua, Wolmat case Analysis
1.2 International Trade industry e-commerce development
application of e-commerce in international trade
The development of e-commerce in China's trade industry
The development strategy of e-commerce in China's trade industry
Import and Export Corporation, Alibaba, US-commerce network case analysis
1.3 banking industry development
New trend of banking industry in the future
E-commerce brings new advantages to the banking industry
Special service of Network Bank
Merchants Bank, CCB, Bank of China case study
Second lecture Securities industry, Insurance industry, tourism electronic commerce development
2.1 Securities Industry e-commerce development
the advantages and contents of the application of electronic commerce in securities industry
International Securities Business Development Profile
The development and characteristics of e-commerce in China's securities industry
Ping An securities, Guo Tong Securities, Southwest Securities case Study
2.2 Insurance industry e-commerce Development
Insurance E-commerce Overview
International Insurance e-commerce Development
China Insurance e-commerce development status
Taikang Life, Friendship Insurance network, China insurance NetEase Insurance online Case Analysis
2.3 Tourism E-commerce development
Tourism E-commerce Overview
E-commerce development of China's tourism industry
Tibet Tourism Network, Intercontinental Alliance Tourism Network, Ctrip Travel Network case study
The third lecture civil aviation industry, automobile industry, medical and pharmaceutical industry E-commerce development
3.1 Civil Aviation business development
The application of e-commerce in civil Aviation
International and domestic civil aviation business Development
Civil Aviation xintianyou, easy netcom online booking, China Aviation Exhibition online case Analysis
3.2 Automotive Industry ElectronicsBusiness Development
application of e-commerce in automobile industry
Iveco Enterprise Information Construction, General Motors, Ling Zhi Auto, China second-hand car trading market case study
3.3 Medical and pharmaceutical industry development of electronic commerce
E-commerce in the pharmaceutical industry
the corresponding measures to promote the development of electronic commerce in pharmaceutical industry
the obstruction of the development of telemedicine in our country
Hainan province medicine tender purchase, China Gold Medicine Net, ARDK Medical System Online marketing, China's online telemedicine case analysis
Fourth lecture China other industry e-commerce development Case
4.1 E-commerce case Analysis of auction house
4.2 E-commerce case analysis of real estate industry
4.3 case Study of electronic commerce in electric power industry
4.4 E-commerce case analysis of apparel industry
4.5 E-commerce case analysis of postal industry
4.6 E-commerce case analysis of Distance education
4.7 Case analysis of Industrial e-commerce
4.8 Tobacco industry Case Study
4.9 food business Case study
Medium: Enterprise E-business development case
Fifth ERP, CRM, CAD/CAM cases
5.1 ERP basic concept, function module
5.2 ERP Implementation features
5.3 E-commerce era ERP implementation Characteristics
5.4 Case 1 Implementation of ERP application in Shandong Donga Gelatin Group
5.5 Case 2 Lenovo implement ERP to enhance competitiveness
5.6 case 3 The idea of implementing ERP in the United States
5.7 CRM basic Concept
5.8 Nine steps for successful customer relationship Management
5.9 Case 4 Shenzhen Merchants Real estate company CRM Project
5.10 Case 5 Shenzhen China Sea Real Estate CRM Project Introduction
5.11 Case 6 CRM Project Introduction
5.12 CAD/CAM Technology Overview
5.13 case 7 Konka Mould Company CAD Application Achievement
5.14 case 8 North automobile Futian Company CAD Application Overview
5.15 Case 9 Youngor CAD Application System
Sixth lecture Knowledge management, network marketing, business innovation Case
6.1 knowledge management Basic Concepts
6.2 e-commerce and knowledge Management
6.3 Case 1 Future advertising company knowledge Management
6.4 Case 2 It knowledge management system of Computer World Network
6.5 Case 3 Successful example of knowledge management-Xerox
6.6 Basic concept of Network Marketing
6.7 Case 4 Dell Corporation How to do customer-centric
6.8 case 5 Silicon Valley Power online mall marketing case
6.9 Enterprise Technology Innovation Strategy
6.10 Cases 6 22 years old Qinghai immigrants create the first catering website in the United States
6.11 SME Innovation Management "Three Laws"
Seventh lecture EDI, DSS, OA application case
7.1 EDI basic concepts, application scope
7.2 The main ideas of EDI application development in China
7.3 EDI application in Logistics
7.4 Case 1 EDI application of Shanghai Lianhua Group
7.5 Case 2 Taiwan Taipei Agro-EDI Application
7.6 Case 3 Chrysler company EDI optimized supply
7.7 Case 4 Customs Implementation EDI application revenue
7.8 Decision Support System (DSS) Overview
The main applications of 7.9 decision support system
7.10 Implementation recommendations for DSS applications in Chinese enterprises
7.11 Cases 5 The decision support system of upper port container Data Warehouse
7.12 Case 6 Xiamen Telecom Decision Support System
7.13 DThe solution design of the SS solution Enterprise Intelligent Comprehensive Decision support system
7.14 OA Overview
7.15 Difficulties and countermeasures of enterprise OA
7.16 Case 7 Shanghai Foreign Company office automation construction
7.17 case 8 Qilu Petrochemical successfully implement OA system
Eighth World famous Enterprise E-commerce comprehensive case
8.1 case 1 Microsoft E-Commerce three strategic focus
8.2 case 2 P & G website success features
8.3 case 3 Analysis of Coca-Cola Network marketing strategy
8.4 case 4 Kodak company Network marketing Strategy Analysis
8.5 case 5 analysis of Sony Company's network marketing strategy
8.6 Case 6 Motorola Network Marketing strategy analysis
8.7 case 7 Ford Motor Company's E-commerce practice
8.8 Case 8 information to help Haier into the world's 500 strong
8.9 case 9 FedEx e-commerce implementation of
8.10 cases 10 Boeing's E-commerce implementation
8.11 Summary: Enterprise E-commerce system construction steps
The theory and case of e-government
The Nineth theory and technical scheme of e-government
9.1 Understanding of E-government
9.2 e-Government implementation process
9.3 The difference between e-Government and office automation
9.4 Main functional needs of e-government
9.5 Basic content of e-government
9.6 Development status and problems of e-government in China
9.7 principles to be followed in e-government
9.8 implementation of e-government involved technology
9.9 development trend of e-Government technology
9.10 Scenario 1 Wave Server successfully applied
9.11 Solution 2 "Remote Collaborative Office Solution"
9.12 Solution 3 Network Conference Platform
9.13 Proposal 4 Zhi Tong Han Rui's paperless office plan
9.14 Program 5 "Competing for Collaboration star" office software
The tenth case of e-Government application
10.1 Case 1 E-Government construction of Moftec
10.2 Cases 2 Qingdao municipal Government e-government application
10.3 Case 3 Qingdao Municipal Tax Bureau electronic Declaration application
10.4 Case 4 Beijing Haidian Garden "Digital Park" e-government
10.5 Case 5 e-Government implementation of Zhejiang Provincial Science and technology department
10.6 Case 6 E-Government construction of Yili in Xinjiang
10.7 Case 7 Case of Hunan Provincial Water Conservancy Administration information System construction
10.8 Case 8 Customs Logistics IC Card Monitoring System construction case