E-commerce pc concept or pragmatic?

Source: Internet Café Empire Net Author: Chao Fu

Several days ago, Lenovo, Alibaba, Intel tripartite Conference, officially announced the launch of the first real sense of "small and medium-sized E-commerce dedicated computer." Lenovo Yang Tian E-commerce PC applications mainly include Ariwang shop, Yang Tian Wanli card, Yang Tian application software three categories. The author is the most concerned about this series of computer E-commerce properties, such embedded bundled sales is a concept of speculation or pragmatic?

Not long ago, Ma yun "Mail Door" way to expose the "winter theory", so far, has been recognized by a number of enterprises, especially foreign trade business enterprises, in response to the situation of international economic weakness, began to try to turn to trade, the intention by expanding domestic demand to ease their survival pressure, and the use of e-commerce to reduce costs to promote domestic is certainly a good strategy.

It is reported that in China's existing 42 million small and medium-sized enterprises, can effectively use E-commerce enterprises less than 1%. Lack of awareness and understanding of e-commerce applications, lack of operational experience and professional personnel, IT infrastructure and service security is weak, has become the main obstacle for SMEs to apply E-commerce. But the problem is that Lenovo's e-commerce PC wants to cover a 4-6-tier city, where E-commerce needs enlightenment, education and training, rather than direct production of large transactions.

From the target group and market sales area, Lenovo Yang-day E-commerce pc should play the role of E-commerce, that is, the purchase of a PC, free or a set of Ariwang paved station system, "for customers, the purchase of PCs also means ' 0 cost ' into E-commerce", But just as net does not equate to becoming a net worm, the first intimate contact with electronic commerce is not guaranteed to become a member of the market in the future, E-commerce is not to build a station so simple things, otherwise all the people to e-commerce.

Because, whether the domain name, website or post Office system, is only the basic construction of E-commerce, and to successfully carry out e-commerce, in the protection of product quality of service based on the success of the operation and promotion of the site is more important, and this work is long-term work. And the author does not know that Ali for PC users to provide the application of Wang Pu top-level domain management rights are owned by the user, after all, Wang shop is paid by year service, if this ownership does not belong to PC users, but only free to send a year, in the future to use will be in accordance with the Ariwang Shop annual service fee to pay the fee, That is the user is also the concept of the fooled.

Of course, for ordinary users, free to buy Lenovo Yang days pc, you can carry out E-commerce, is still a fashionable, but also in the market will be able to earn enough eyeballs, but I hope that such a bundle of e-commerce can continue to deepen, for example, in the follow-up operation of E-commerce to give guidance, in the specific shop website marketing, Optimize the promotion of training, etc., only in this way, E-commerce pc from the concept fell to the ground, become pragmatic.

But in any case, Lenovo's E-commerce PC provides us with the idea that when the economic crisis comes, the Giants will unite with each other to complement each other, in order to achieve the goal of a smooth winter, also not long ago, Domestic leading shop software and solutions provider Shopex formal acquisition of Sing (Comsenz) 's online shop software Ecshop series software, I remember Ecshop founder Chunhui once said that more than 90% of the traditional small and medium-sized enterprises, not with the help of Ali Bao open Shop, Instead of choosing a separate shop system, perhaps Lenovo would be more Shopex to bundle up.

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