E-commerce promotes the innovation of marketing mode
Source: Internet
Author: User
KeywordsE-commerce marketing model
Author: Wensheme The combination of e-commerce and TV media is creating the innovative practice of B2B2C mode. After using the CCTV bidding section advertisement promotion second Kill a new mode, Taobao again joined CCTV to carry on the World Cup marketing model innovation attempt. Taobao Mall dozens of brands in the World Cup during the purchase of CCTV set, five sets of advertising resources. It is reported that the marketing campaign to participate in the business to achieve a 600% click Growth, 60% sales growth. Haiming, executive vice director of CCTV's advertising operations center, said that the cooperation deepened the concept of TV and network joint marketing, and the future will be integrated with more multimedia to play the role of shopping guide platform. (Wensheme)
The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion;
products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the
content of the page makes you feel confusing, please write us an email, we will handle the problem
within 5 days after receiving your email.
If you find any instances of plagiarism from the community, please send an email to:
info-contact@alibabacloud.com
and provide relevant evidence. A staff member will contact you within 5 working days.
