E-commerce: The first experience of online supermarket shopping after Matt

Origin: After Matt http://www.aliyun.com/zixun/aggregation/27006.html "> online supermarket to promote their own web site by using group purchase to buy low price and fast elimination products." 500ML Kowloon Zhai Plum 15 bottles A box of 35 yuan or lower, to attract online shopping groups.

After: Buy and register its website www.houmart.com

1 Group Purchase Exchange process is not clear, lack of clear instructions, so that the exchange is not smooth, although the home page has "buy the entrance" of the navigation, but the lack of clear access to user instructions, only by the description of the previous group purchase. The user experience is not good.

2 during the purchase of the accompanying promotional behavior is correct, but in the implementation of the lack of sufficient explanation, there are misleading cash.

The title "60 Yuan Preferential" information transmission is not clear, the first screen of a lack of propaganda picture location, although concise, but not enough information.

Activities: "After the great delivery million gift" super benefits waiting for you to come

Purchase this area merchandise, the settlement can enjoy 100 legislative minus 20 yuan, full 200 legislative minus 40 yuan, full 300 60 yuan discount experience activities.

After the midnight second of the online supermarket, buy, half-price promotional activities do not enjoy the construction of the CCB customer activities.

The number of exclusive items is limited, first come first served, sold out.

3 received the goods sent by courier, found no shopping invoices (when shopping message to the invoice), excessive abuse of packaging. Carton space filler is still packed carton.

Summary, after the Mart online supermarket idea is very good, but the implementation of the details and implementation of the lack of security, if you can absorb the long, internal strict control process management and detail optimization, E-commerce market prospects are so large, there is a chance to fight. The core of the network department store shopping is the price, in addition also need to use the meticulous process to guarantee. Details of the specific gains and losses have not been detailed analysis, interested friends can exchange the electrical business Marketing in the various aspects of the subtle skills.