E-Commerce website content Promotion 29 Methods of inventory

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How to increase the amount of web site traffic? Here are 29 ways you can consider using. Among them, you may have adopted some, some methods you may have forgotten to adopt, there are some you have never heard of. In short, China Business-to-business Research Center for you to summarize the current various effective web site promotion methods. First of all, you must understand that website promotion is a long-term and systematic process, need to set clear goals and plans, and prepare accordingly.

The most important keywords in the site in the main search engine ranking leading, which is the most important search engine promotion strategy. Search engines automatically search for Web content, so search engine strategies start with optimized pages.

Add a page title

Writes a descriptive title of 5 to 8 words for each page content. Title to be Concise "" and "these unimportant words." To illustrate this page, what is the most important content of the site? The title of the page will appear on the link to the search results page, so it can be written with a little inflammatory to attract the searcher to click on the link. At the same time, write your company name and your most important keywords in the content of the homepage, and not just write the company name. Each page of the site should have a title for the page.

Ii. Add descriptive meta tags

In addition to the page title, many search engines will search meta tags. This is a descriptive word. Describe the content of the body of the Web page, the sentence should also include the keywords used on this page, phrases and so on. Currently, meta tags with keywords do not help the rankings, but sometimes meta tags are used in paid-landing technology. And who knows when the search engine will pay attention to it again?

Third, in the page bold text, generally for the article title also fill in your keywords

The search engine attaches great importance to bold text, thinking that this is an important part of this page. So make sure you write your keywords in one or two bold text labels. Try to avoid the important headings are made into the form of pictures, not to make a picture of the entire home page.

Make sure the keyword appears in the first paragraph of your text

Search engines want to find your keywords in the first paragraph, but don't overload the keywords. Google probably will be the full text every 100 words appear 1.5 to 2 keywords as the best keyword density, can get good rankings. Other places to consider placing keywords can be in the ALT or Commeet tag of the code. If you can not guarantee the first paragraph of the text appear keyword, you may consider some do not save measures, such as to add a comment to the page and so on.

V. Navigation design is easy to search search engine

Some people use frames in Web page making, but this is a serious problem for search engines. Even if the search engine finds your content page, it may miss the key navigation, which will not go into other pages. The navigation buttons made with Java and Flash look beautiful, but search engines can't find them. The remedy is to make a navigation bar at the bottom of the page with regular HTML links to ensure that you can access each page of the site through this navigation bar. You can also make a site map, or you can link to each page. In addition, some content management systems and E-commerce directories using Dynamic Web pages, the URLs of these pages generally have a question mark with a number, overworked search engines often stop before the question mark, not continue to search. In this case. can be resolved by changing the URL, paying for landing and so on. Dynamic site can be generated by static page technology to facilitate the search engine crawling. The site map should try to link to all the main pages and submit the site Map page to the search engine alone. More use of HTML static Web pages, although increased workload, but can increase the friendliness of search engines, so as to get a good ranking lay the foundation.

Six, for some special key words, specifically to do a few pages

SEO experts do not recommend using any deceptive transition page for search engines, as these are almost duplicated by Web pages that may be penalized by search engines. But you can do a few pages, each containing a different set of keywords or phrases. For example, you don't need to introduce all of your service content on a page, but instead make a separate page for each service. In this way, each page has a relative amount of keywords, these pages because of the inclusion of targeted keywords rather than general content, so as to improve the rankings.

Vii. submit Web pages to search engines

The search engine is the link to find "Addyoururl" site landing. Search engines will automatically search for the pages you submit. The most famous search engines in America are: Google, Inktomi, Alta, Vista, Tehoma. These search engines provide search content to other major search engines and portals. In Europe and elsewhere you can publish to a regional search engine. The idea of paying someone to help you submit thousands of search engines is a waste of money. Also do not in those FFA (Freeforallpages) site, that is, the so-called will your site automatically submit to the hundreds of search engine site. This kind of submission is not only bad, it can also bring you a lot of spam, and may cause the search engine to punish your Web page. Also do not use the website login software, the so-called can submit your website to thousands of search engines at once, in fact not only is impossible, also has no actual value. The most important thing is to do the optimal design of the website, for the main search engines, by hand-submitted to the way. For paid search engines, it is not possible to rely on software submissions. In fact, effective search engine marketing strategy does not need to land the site to thousands of search engines, because the number of the most visited search engines almost concentrated more than 98% of the traffic, the rest of the search engine has little practical significance. Also note that submitting Web pages should not be one-off, and should be periodically resubmitted as content is updated. As more and more Web pages, many search bots have a long return visit, regular submissions can let search engines to crawl the latest updates content.

Eight, adjust the main content page to improve the ranking

Make some adjustments to the pages you think are the most important, perhaps the home page, to improve their rankings. There are some software that lets you check your current rankings, compare your competitor's page rankings with your keywords, and get the search engine's preferred statistics on your pages to make adjustments to your pages. You can use Webpositiongold to do the work yourself, but you can also ask a professional company to do it for you because it takes time. Making links to other sites can lead to more traffic. Since Google and other major search engines to the site's extensive links as a reference to the important factors, the more sites linked to you, your site ranked higher. At the same time, the quality of links is also an important factor in search engine considerations. Links are more advantageous in sites with high access than links to websites with less traffic.

Ix. submit the website to the main search catalogue

Make sure your site is logged on to a free website. This classification directory provides search for all major search engines for directory content. Google values whether your site has links to such important sites. Yahoo is another important search directory that needs to be logged on. Tip: Describe the number of words in the site is best than the maximum number of words, do not just reach the word limit, lest too long text description makes site auditor Delete some sentences. At present, commercial website landing yahoo to pay ￥299 every year, it is best to let them in 7 working days will be your site landing. Other search directories that can be considered for landing are About.com and business.com. There are many web site navigation site. such as hao123 and so on, can also bring very large traffic. Even if the network marketing budget is not much, but the main search engines such as Sina, Tiger Search is also very necessary to register. Especially suitable for E-commerce website to promote the Web site navigation, as well as business treasure "business site Navigation" (123.toocle.com) and other specialized navigation.

Mom, I'm tired, sit down and study hard, everybody, very practical,

Then you see, and then look at my site, is using this very real promotion method, less than one months time to get up, now ranked into 158, cattle bar! Mom, I'm tired, sit down and study hard, everybody, very practical,

Then you see, and then look at my site, is using this very real promotion method, less than one months time to get up, now ranked into 158, cattle bar!

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