EA believes that the Windows 8 platform is very important for its mobile strategy.
"We are working closely with Microsoft to understand Microsoft's view of game navigation," said Peter Moore, Pitt Mours's chief operating officer, in a telephone interview. Any game element that can be quickly accepted by more platforms is a good thing for art power. ”
EA is counting on games to be played on mobile phones, tablets and the internet to reduce its reliance on boxed retail products. The Windows 8 mobile version is expected to be launched later this year. Nokia also plans to use Windows 8 to revive its smartphone sales to compete with Apple's iphone and devices running Google's Android software.
Nokia will release the new smartphone product line using the Windows 8 operating system early next month and start selling the phones before the Christmas shopping season at the end of the year.
Yi will showcase a series of new games at the annual Gamescom game show in Cologne, Germany next week, such as the new version of the "Mock city", "FIFA football", "Medal of Honor" and "Need for Speed". Ms Moore said the PopCap was seeking more acquisitions after acquiring games and Playfish.