Early spring cold in domestic Android developers: too little return
Source: Internet
Author: User
KeywordsGoogle developer Ophone
Continue to wait for spring, or give up the ideal to work for a big company? This is a difficult choice for the Allove team. The members of the software team, founded in 2007, are now receiving invitations from big companies, and a tempting job is in front of them. But they still like their Android platform software Development. Google launched its Android phone operating system in 2007, and soon the hated-for-all operating system attracted the attention of many of the country's nuggets: on the one hand, everyone was talking about its future; On the other hand, the early nuggets were under pressure from capital and employment, Some can't hold out, some still insist. The size of Android in the Chinese market, and the lack of access to it, have made the development team, which has spent a lot of time on it, not been rewarded. People who stick to it want to know when they can make use of Android to earn money or to grow the whole team. Work or entrepreneurial Allove team was founded in 2007 by several senior High school partners, the initial positioning is to do mobile phone software. When Google launched the Android platform, Allove quickly transformed itself into an Android platform, hoping to capture the opportunities offered by the emerging sector. "There are 15 people at the top of the team, and now there are only six people, but the core members are five." Allove Team Leader Qin told reporters that the shrinking of people has become an indisputable fact. But what makes Qin even more anxious is the poor development of the Android platform. The Allove team encountered an unprecedented channel of payment crisis. "At present, domestic developers to do Android platform, roughly the profit channel there are two: one is to download the payment, the second is advertising, but both channels are closed to allove." "he told reporters. Download payment is Google's launch of the Android harsh the most basic charging method, theoretically, developers simply upload their own software development, set prices, when someone downloads, developers can get revenue. The reality, however, is that the Android harsh payment channel is open only to a handful of countries in Europe and the US, excluding China. In other words, Chinese developers must try to run American credit cards in order to get paid. In other words, if the allove is to be paid, it needs to set up an office in the United States, or someone living in the United States. But this is an extravagant hope for a small team of only five or six people. "In fact, the domestic developer team is still small, most of the size of four or five people." "China's well-known Android developer platform," said Wireless CEO Shanyi told reporters. Another profitable channel is Google-provided AdSense ads. If you set up your own software as a free software, you can make a profit by adding ads to your software. End of 2009, Google acquired the Mobile Internet advertiser Admode, with its own AdSense combination, external to provide a strong mobile internet advertising platform. Allove relies on twenty or thirty games to carry ads, every day to get about 10,000 clicks. In these games, there are seven or eight or even more than a hundred thousand of users, which is a good result. However, the recent Qin suddenly found that Google for reasons he did not know, suddenly the Allove team's account was sealed off, of which there are still about 20,000 yuan of cash not proposed. They are also trying to develop ophone apps for mobile harsh, China's moving software store platform, and to become an earlier developer of mobile. But their participation ended in a "cup." Qin told reporters that in Google's Android harsh platform only need three minutes to hang an application, and on the mobile platform, the process is very complex, just upload will take several hours, and approval about 10 days, to allove development of nearly 30 games to calculate, Cumulative release time is nearly a year, and for developers, the cost is too high. "Mobile harsh platform and moving dream net are not essential differences, the process is complex and impersonal." "Qin said. As a result, the Allove team can only rely on outsourcing to live, one outsourcing will take about a month or two, the income is twenty thousand or thirty thousand Yuan. For entrepreneurs, this is clearly far from their ideal and unattractive, and team members have received invitations to join big companies. Finally, Qin got the chance to go to Sohu, while others have found jobs in Tencent, Lenovo, and even the fund industry. The collective anxiety of Android developers Allove team encounters with a certain degree of universality. Sohu It channel editor Wang Huadong is one of the people who are concerned about the wireless Internet developer community earlier. "At present, the domestic Android developers are very much concerned by the terminal operators and operators, but the real money is not a lot." The king told the reporter. In fact, Google launched the Android platform for more than two years, has been the attention of people and sought after, Motorola, China Mobile and other terminal manufacturers, operators to support it, so that few people doubt the future of Android. But the difference is that the developers on the industry chain are in the dark before dawn, and it's not clear whether they can survive until dawn. Why is that? Wang Huadong that, in addition to the Qin mentioned two reasons, the third reason is that according to the Android harsh mechanism, users in the Android harsh purchase applications can be returned within 24 hours, which led to the application of Android harsh sales revenue is not very high. The biggest difference between Android and the iphone is open and closed. With the iphone closed, all of its apps are downloadedOn the unique platform of the App Store. Android, which is open and platform-wide, has had a big impact on Google's own Android harsh usage and volume. In addition, two of the country's leading Android developer platforms, Andrew Chang and CEO Shanyi, have highlighted the lack of Android handsets when talking about the issue. The current number of Android phones is not an order of magnitude compared to the iphone, and the lack of user size has created a dilemma for developers. Wang Huadong told reporters that iphone developers have done very well in the country, such as the 139.me team, in the Apple demo ipad's official video, their application is impressively in the column. However, there is no such thing as a profitable and famous team of 139.me in the Android developer community. "The total number of developers in the domestic Android platform is currently no more than 500. Chang to reporters. He divided the developers into three categories: the first category is large companies, such as Jinshan, Tencent, NetEase, Baidu, Sohu, UCWeb, cyber-dragon, etc., because in other areas have a strong advantage, so that its Internet products for Android to develop a client, will extend the advantages to the Android platform wireless internet field. The second category is a company-run other team, belonging to small and medium-sized development companies. For example, Beijing's Lesia and Chengdu's excellent clustering software. These companies can be divided into three models: one is to do foreign markets, through for Apple, Windows Mobile, Android software, hanging in a foreign software store to sell money, because the domestic market is immature, such companies often choose "foreign charges, domestic free" way to operate The second is the mobile phone community represented by Beijing le-MU, attempts to introduce Android to SNS, however, because the Internet SNS Enterprise's strength is likely to be transferred to the mobile platform, so the outlook is not optimistic, such enterprises may eventually be acquired by the way back and forth, the third is to rely on outsourcing. The third category is individual developers. Their team is generally not more than 6 people, and often part-time. These people are often in the attempt and wait-and-see state, if the long-term make no money, gradually withdrew. What will 2010 be like? However, in interviews with reporters, even in a dilemma, people are still bullish on the Android platform. Even Qin that, although the 2009 market is immature, it may be different in 2010 years. Qin told reporters that according to a foreign internal report he saw, Android users grew very fast, and consumers ' spending power was close to or flat with the iphone. The first bucket of gold could be dug as long as it lasted. Perhaps in 2010, Android phones will be big enough to make a profit, and the early layout of the industry chain could beIn return. In fact, most people in the Android industry are willing to believe that this vision can come true. "At present, the domestic iphone developers have a certain status in the international, and the strength of Android developers is relatively weak, so quickly improve the strength of developers, become the key to the industry mature." "Chang thinks. One of the hallmarks of a mature industry chain is the ability to generate a set of platforms that can guide developers and help developers. In fact, such a platform in the country has quietly appeared, and gradually grow. The Android Network (the homonym for Android) and the Jifeng Wireless network (Gphone) are among the more well-known two of these platforms. Shanyi told reporters that at the end of 2007, when Google announced the Android program, he created the Android forum for developers to communicate with. Since then, he divided the site into two parts, some for the developer to communicate, and another part for ordinary Gphone users to communicate. The Jifeng network quickly became influential forum for domestic developers. The Android network was launched in April 2009. Chang told reporters that the Android network is the user experience of the road, from the user experience to help developers design and discuss products, or help users Guide, provide the latest compiled ROM. Shanyi said that because the domestic Android development environment is immature, if developers want to earn revenue, it is likely to face foreign markets, and because the Jifeng network in foreign subsidiaries, can help developers to put products to foreign markets, but also to provide fees, on behalf of the promotion, to provide design suggestions and other projects. According to its disclosure, through the contact with the domestic developer team, there are already 3 to 6 and Jifeng Network signed a deep cooperation agreement, Jifeng Network will help these teams to enter the overseas market. In addition, there are dozens of teams connected to the Jifeng network. Chang told reporters that in addition to helping developers with user experience design, they would also use their resources in the industry to help developers introduce outsourced projects that would allow them to survive the cold of early spring. In addition, the Android network also provides a user software download platform, can be built into the Android phone, similar to the foreign Android harsh, because the product close to the user, has won the favor of many users. Shanyi told reporters that Jifeng network is also developing its own download platform, and hope to attract more users. "The current forum weekly application upload in 12 to 15 or so, at such a rate of accumulation, the whole market will always have a mature and outbreak of the day." "Chang said.
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