Easy Letter 3.0 Increase free call function without flow

This afternoon, NetEase and China Telecom Cooperation of the letter released the 3.0 preview version, the new line phone features, telephone calls, international roaming telephone and telephone functions.

The highlight of these call functions is not the general VoIP, but the use of the operator's voice line as normal dialing calls. So these features can be used even without the cellular network and WiFi signals. Users who qualify for the trial will receive a 260-minute free call, including 100-minute domestic double talk time, 100-minute multiplayer call time and 60-minute international roaming calls.

The letter is not waiting for the App store to pass the audit, in the user trial phase hastily announced the new function, is clearly the last week, Tencent launched the "micro-letter phone book" Direct response. It is not difficult to glimpse the operator's attitude toward micro-letter access to VoIP free calls.

Easy to launch the free call function and last year launched the free Flow subsidy (first registration 300M, active user monthly subsidy 60M) has a similar logic, are using China Telecom in the basic communication network advantages and resources, hedging the micro-letter using a large user base to gain the competitive advantage. Yi Xin CEO Hu Chen in the field performance very pointedly said:

We have recently heard some popular free call software and products, they are called free only telephone fee, but the flow cost is walking, and even this traffic can reach a minute of hundreds of K state ... There are network delays, and even one of the most exaggerated tests is a 5-second delay.

Immediately in the scene, Hu Chen through the easy letter of many people free telephone function connected NetEase CEO Ding Lei, NetEase Youdao CEO Zhou Feng, show the smooth call experience. And there's seamless switching between voice and video calls.

In addition to the concerns of Internet companies OTT business, telecom operators have another direct worry, is the use of call function is getting lower. In the press conference, the letter released the "China Youth call Use Survey Report", which said:

Of the 18-34 Chinese youth population, telephone time accounts for only 10% of the time spent on daily communication tools.

Therefore, the user's consumption habits are constantly pushing operators to adapt to change. At present, operators still have some basic resources that internet companies cannot get. In the field of easy letter to help China Telecom once again show the muscle.

Ishin-connected Smart cameras and other hardware terminal products, can support private encrypted connection, personal public connection and access to public utility cameras. In the scene through the letter, the screen shows the Hainan Sanya Coconut Grove, Jilin Baishan, Zhejiang Hengdian cameras, such as real-time screen. Future users can access the smart hardware entrance, anytime, anywhere to view the urban traffic conditions, well-known scenic spots, such as public camera resources, but also through easy to manage their own home in the private camera.

In addition to the range of functions surrounding video and phone calls, the 2.9.9 3.0 and the newly released version of the letter are not quite as modified. Ask, map, carpool, transfer files and wallet features are added in the previous version. According to Ding Lei before the open letter, Ishin in July won 100 million users, he himself to Ishin performance dozen 60 points.