Although this is already a long talk, but according to the foreign Trade industry station experience for many years, many novice English webmaster friends at the beginning of confidence, but to the end is no work and return, do not pay attention to the specificity of the English station SEO and blind situation, there is no failure of the reason? The following is easy to search summary of how to do a good job in English station SEO must see the secrets, Hope to be doing, or intend to do English station SEO friend a little help.
The price of Google advertising is higher than the domestic advertising league many times this is the fact that a quality English station if the flow is very good, then a lot of beautiful knives followed. Although the dollar is good, but to do this is not so easy, because of language barriers, many webmaster can only hope and sigh. Even some friends directly with the translation tool directly translated, but this is very wrong, not only the readability is poor, on the included also no benefit. Therefore, it is important to do a good job in English website content.
First of all, we want to determine the English station keywords and site positioning. English station is different from the Chinese station, in China Baidu is the absolute eldest, and in foreign countries, Google is the leading authority, Yahoo second, if blindly want to flow, do not have to go into the sandbox, which for the owners want to make money is not a row. Analysis of their own resources, do their own familiar keywords to be handy, here are two tools: http://keywords.zzbaike.com/long tail keyword density analysis and http://www.google.com.hk/trends?hl= En Google's key words trend analysis, did the English station friends believe that the two tools are not unfamiliar, webmaster friends can finally go through the detailed analysis of their site to determine the keyword, and then to determine the overall direction of the site.
The second is the choice of the website program, now many open source Web site procedures, such as Joomla,nucleus blog, currently on the trend, WordPress is the most common, open source program, very suitable for novice use, template theme is numerous, this is also a number of novice favor one of the reasons, also released the Chinese version of the , if the English is not good enough, you can spend a few days to study well, the theme should be suitable for foreigners to visit the habit, can not simply install the habits of the people, they are like simple and generous, too loud but counterproductive.
English station strong Outside the chain is also very important, the site is well after we can go to foreign famous forum to send posts, as far as possible to leave their own web site, forum message also need skills, do not casually perfunctory a few words, it is best to look at the post, published their true ideas, you will find that many people will be your comments expressed concern, Can virtually increase the attention of the site.
Finally, any site, content is the most important, foreigners have a sense of time, they will not be in a site without any content to waste their time, to retain visitors, the intention to write something valuable than anything else important. Send emails to members of your website on a regular basis and maintain a certain interaction with them. Increase the chances of a return visit.
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