"Economic Herald" "Qingdao Jin Wang Depth" net "Ambush pens" interview Guo

Economic Herald reporter Ningjiayan on the Qingdao King of the King of the investment can be interviewed China Internet Association expert member, China Trade Net CEO Guo, see the text in bold character part.


　　Qingdao Gold (002094, share bar) (002094) 12th, announced that the proposed investment of not more than 150 million yuan, through the Let Hangzhou Leisurely Cosmetics Co., Ltd. (hereinafter referred to as "leisurely uco.com") existing equity and to leisurely uco.com increase the way to hold its own not more than 40% of the equity,　　And with the Hangzhou Net Makeup Network Technology Co., Ltd., Marco Luo e-Commerce Co., Ltd. signed the letter of intent to make a statement. "Our cosmetics series are sold online and offline, and cosmetics account for a very small proportion of the business." We are now going to start to lay out cosmetics business.　　14th, the Economic Herald reporter in the identity of investors call Qingdao Jin Wang Securities Department consultation, get so reply. In fact, the Qingdao gold in the day cat and Alibaba already has its own shop.　　This via invests in a cosmetics electric dealer, Qingdao King Wang wants what? The investment-comer "leisurely can uco.com consumer population relative stereotypes, the need for greater market support to expand consumer groups, and Alibaba and the cat has a huge user base, not only the high price of customers, viscous high, and strong purchasing power, active consumption." Qingdao Jin Wang shares can uco.com, on the original online channels not only will not bring impact, but also is expected to form a new phase of collaborative development.　　"China Internet Association Expert committee member, China Trade Net chief executive Guo to be interviewed by the Herald reporter, said."　　Yau can uco.com is a very young cosmetics electric Company, founded in July 2012. At present, Yau can uco.com is L ' oreal Group, Skinfood Group, South Korea, Thefaceshop, the mystery is still 20 several international brands in China E-commerce Channel authorized agents, mainly operating channels for the day cat, Taobao and Jingdong, only goods will be such as the main platform,　　Has a direct brand flagship store 13, more than 1000 franchisee shops. Although the establishment of a short time, but leisurely uco.com overall development faster, the annual operating income of 2013 is expected to reach 200 million-220 million yuan.　　To June 30 this year, leisurely uco.com net worth of 3.1201 million yuan, Qingdao gold for this issue a premium of 120 times times, up to 410 million yuan good price. "The main factors for the valuation of the e-commerce project are the core competitiveness of the project, the sales and market share, and the growth potential of the future period." 410 million yuan valuation is only about twice times the annual sales, more reasonable.　　"Guo said. However, in the Ruzenwang Consulting CEO, Electric business experts, the investment is more like a diversification of strategic investments. "Leisurely can uco.com in the final analysis is a cosmetic sales channel, this to Qingdao Kim Wang Lai said more or an investment behavior, it is difficult to cooperate with the original business." The cosmetic plan of "exerting power electric quotient channel" has been explained in our annual report earlier.　　Qingdao King's staff said. In the 2013 annual report, Qingdao Kim WangTo "build a process aromatherapy candles, essential oils and other fashion aromatherapy products as the core selling point, and include related cosmetics directly facing the domestic consumer terminal sales network." At present, leisurely can uco.com agent of only one by one Chinese brands is the grass set. Considering that the Golden King of Qingdao also has its own cat flagship store and Alibaba shop, the future will be the online store hosting to leisurely uco.com care, or leisurely uco.com will be the future agent of Qingdao King of related products?　　Herald reporter Phone Contact the company did not, sent an interview message has not been answered. "To build a brand of cosmetics, the focus is still good products." Buy a stake can u-co.com their original electric business channel to improve a little better, is to improve the company's E-commerce a short, flat, fast method.　　"Ruzenwang said.　　Qingdao Gold said that the investment stake in the future rely on cosmetics manufacturers booming industry prospects, the integration of the original shareholders of various advantages of resources, as well as the gradual implementation of their own business development planning, and optimistic about uco.com has a greater development space and good growth.　　This explanation, set aside another reverie space. At present, leisurely Uco.com's shareholding structure is hangzhou Net Makeup Network Technology Co., Ltd. holds 60% shareholding, Marco Electronic Commerce Co., Ltd. holds 40% equity. When it comes to founding shareholders, it is natural not to overlook Zhang Ziheng, who holds the Marco 76%, who was Alibaba's global vice president for sales. And Alibaba also holds a stake of 10% Marco.　　Does the company want to use this to establish closer ties with Ali? "Alibaba to Marco Luo company only occupies 10% of the equity, the future to leisurely uco.com equity is also indirectly held." It is still too early to say that we want to have further contact with Alibaba if we borrow a stake. Qingdao Jin Wang Securities department personage says so.





Source: Phoenix http://finance.ifeng.com/a/20131016/10860945_0.shtml