Editing well is the basic foundation of network popularization
Source: Internet
Author: User
KeywordsNetwork Promotion
In the article "http://www.aliyun.com/zixun/aggregation/10408.html" > Website Editor seo optimization (www.huazon.com) training content and its importance " Also to the network promotion editor in the SEO work part made some basic content introduction, and specially mentioned the network Marketing keyword selection principle. If you haven't met new friends, you can read them again. Now, we from the network Editor's point of view to talk about the site to promote the optimization of the title, keywords, description, links and other factors.
In the network promotion marketing, does the website operation, the editorial content and the renewal frequency is vital to the website's operation quality, for example user experience, network promotion and so on. The network editor in the site to promote SEO optimization work process, involved in the work of the content, title <title>, keyword <keywords>, description <description>, link building and optimization, etc., These will affect the Web site in major networks to promote the performance of marketing search engines.
1, the title <title>: Because at present, whether the network marketing search engine or some website procedures, the title contains the key to meet the requirements of the search habit is to give a very high weight, and even most of the Web site procedures to do in-site index, Select only the title-related site promotion keyword as the search results. To the later development, added the keyword < keywords> as one of index indexes. Therefore, the network editor in addition to make the title to attract readers, but also through the appropriate key words to choose the article as far as possible through the station or outside the network to promote marketing search engine display in front of users.
2, keyword <keywords>: This is particularly important, as SEO or network editor, we all need to remember that the keyword should be the soul of the search engine, Internet marketing search engine everything can be said to start with the keyword, all the complex algorithms and rules are inseparable from the user's will, The current search engine is a keyword input to the user to show the results of the search. Therefore, as a network to promote the editor must understand the search engine "keyword" concept, as well as the site to promote keyword selection of some principles and techniques to better serve the site users.
3, Description <description>: Now most of the Web site to promote the description of the HTML page, are directly selected article summary or guidance. As a network editor, write a summary of the article or guide is also to do a good job of site SEO part of the need. A good summary or guidance is also one of the factors that successfully attracts more readers. And in SEO, able to properly import and configure the content closely related to the network promotion (www.huazon.com) marketing keywords will greatly contribute to the article in the Network Marketing search engine performance. Consciousness is important if all this achieves or approaches the desired outcome.
4, within the link construction and optimization: Just started, in our site, often appear some phenomena, editors like in a certain article content, for a certain keyword do a lot of hyperlinks. Although these are the site to promote the beginning of the construction of links, but it seems excessive, seriously affect the user's eye feel and reading, unknowingly made the user experience, lost repeat customers. Now, these actions for search engines, but also harmful measures, especially for Baidu. Network promotion editor for exciting or hot article content, should use good guidance or lead to attract our readers, for example, said: In an article of hot phrase Plus has been published, and related articles hyperlinks. This will be the site to promote the link silently made a contribution. Within the link in addition to increase the number of other pages of browsing, but also to help the Web site in the network Marketing search engine to show more hidden pages, improve the crawl surface.
Summary: In the network promotion marketing, network editors want to make their own articles through the search engine better display in front of users, you must first have a good sense of SEO, and can be in peacetime editing the content of the article, the material around the title, the title focus on the site to promote content keywords, keyword appropriate configuration in the article summary or guidance, The content of the article is described.
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