Efficient methods available to current search engines

Absrtact: Since the Niang adjustment, originally is in the user experience angle to improve the search engine, but perhaps you will find that the overall search results are not as good as before, then for this situation as a frequent use of search primer

Since the adjustment of Niang, originally in the user experience to improve the search engine, but perhaps you will find that the overall quality of the search results are less than before the adjustment, then for this situation as a frequent use of search engines, how to improve the efficiency of our search becomes a big demand for us, This article in order to solve this phenomenon, the current search engine can use efficient methods.

First: Learn to use Baidu Index

Usually we use a reading index, index of the simplest Baidu index of the box directly search we want to know the keyword search volume, I believe most of the SEO will be involved in this aspect of the problem, because in our new station, do new word ranking, expand new long tail words will use Baidu index. Normal users will search for such as we search the "immortal Road" this keyword as shown:

As shown above, most of the search engine users should use this method to search, but we will find that the index below a let us very unclear is the relevant search words:

Again look at the map, we will see the relevant search words have different indices, then "immortal Way" this word and "Immortal Road official Website" What is the relationship between the word, and the right to rise the fastest related search word is relative "immortal way" how to compare? Then look at the following figure:

The above picture can see, we learned from the above Immortal Road, Immortal Road + Immortal Road official website, the Immortal Road Save the three indices of the concrete curve, this time our search command for: Immortal Road, Immortal Road + Immortal Road official website, Immortal Tao Saves the goddess of the moon so we can get more information about other aspects of the word better index in this way, and the relationship between each index.

Second: Limit the search scope to the title of the page

Now you will be very confused search a word, or search a lot of words, Baidu will show you a lot is not what you want, then how do we remove these things we do not need, so more accurate to know what we want to understand? The page title is usually a kapitalmakes of the content of the Web page. Limiting the scope of the query content to the title of the page can sometimes achieve good results. The use of the method is to put the query content, particularly critical parts, with the "intitle:" Command restrictions. For example, when you want to search is Tianlong eight novels when you search the "Tianlong eight" this keyword, then you will be very depressed to find only TV dramas and games, can hardly find the novel you want to read, then you may qualify as shown:

"Tianlong Eight":

"Tianlong eight intitle: novel":

Two comparisons will find that the second picture is really what I want.

Third: How to query the two-level column included

We can quickly know the whole site of the search, but some level two column I want to know the whole situation, how do we go to the two-level column is included? In fact, very simple is the combination of site (PS: here to say the site command is to query the entire website included, only as a reference, Site: Web site, pay attention to the Web site without http://) and Inurl command (PS: Some information in the URL of the Web page, often have a valuable meaning. As a result, you can get a good result if you qualify the URL for the search results. The way to implement this is to use "inurl:" followed by a keyword that needs to appear in the URL. , you can enter the following command--site: Web site inurl: Two columns, such as site:www.***.com inurl:***, you can take their own station to try, so that the entire two-level column of the inclusion of the problem we solved, and then you can analyze the entire column of the situation.

Four: Learn to use double quotes and title numbers

Exact match-double quotes and title numbers

If the input query word is very long, Baidu after analysis, given the search results of the query words, may be split. If you are not satisfied with this situation, you can try to let Baidu do not split query words. Add double quotes to query words to achieve this effect.

For example, search Shanghai University of Science and technology, if not double quotes, search results are split, the effect is not very good, but with double quotes, "Shanghai University of Science and Technology", the results are all in line with the requirements.

The title number is a special query syntax unique to Baidu. In other search engines, the title number will be ignored, and in Baidu, the Chinese title number can be queried. Add the title number of the query word, there are two special features, one is the title number will appear in the search results, the second is by the title number of the content, will not be split. The title number is particularly effective in some cases, such as the popular and commonly used movies or novels. For example, check the movie "Mobile phone", if not add book name, many cases come out of the communication tools-mobile phone, and add the title number, "mobile phone" results are all about the film.

Five: Learn to use the symbol double quotes (""), plus (+), minus (-), etc.

To query the keyword plus double quotes (half-width, the following additional symbols with this), you can achieve accurate query, this method requires the query results to exact match, does not include the evolution of the form. For example, in the Search engine text box type "Telex", it will return to the Web page with "Telex" this keyword URL, and will not return such as "Phone Fax" page.

The use of the plus sign in front of the keyword is tantamount to telling the search engine that the word must appear in the search results page, for example, in the search engine input "+ computer + telephone + Fax" means to find content must also include "computer, telephone, fax" These three keywords.

The use of a minus sign in front of the keyword means that the keyword cannot appear in the query result, for example, "TV station-CCTV" in the search engine, which indicates that the final query result must not contain "CCTV". (PS: Baidu's algorithm adjusted, the use of the minus sign is now temporarily unavailable)

Wildcard characters include an asterisk (*) and a question mark (?), which means that the number of matches is unrestricted and the number of characters that match is limited, mainly used in English search engines. For example, enter "computer*", you can find "computer, Consolidator, computerised, computerized" and other words, and enter "Comp?ter", you can only find "computer, Compater, Competer "and other words.