Eight major areas to do the site is so simple

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The main point: Determine the site theme

To do the site, the first thing you have to solve is the content of the site, that is, to determine the theme of the site. The US Personal computer Magazine (PC Magazine) ranked 10 of the top 100 top U.S. websites in 99:1th Category: Online job search; class 2nd: Online chat/Instant message/icq; class 3rd: Online community/discussion/mailing list; 4th class: Computer technology; 5th class: Web page/ Web development; category 6th: Entertainment websites; category 7th: Travel; class 8th: reference/Information; 9th class: Family/Education; 10th class: Life/Fashion. We can refer to the above classification and continue to subdivide. If you are interested in some areas, or have more information, you can also do a thing of interest, one, you can have their own views, to make their own characteristics, both, in the production of Web sites will not feel bored or powerless. Interest is the motivation to create a website, there is no enthusiasm to create, it is difficult to design and produce excellent works.

For the choice of content theme, to achieve small and fine, the theme of small, content to fine. Do not try to create a comprehensive site, which will often lose the characteristics of the site, will also bring high intensity of labor, to the site's timely update to bring difficulties. Remember: On the Internet only first, no second!

Point two: Select a good domain name

Domain is the name of the website on the Internet. A non-product marketing of pure information services, the value of all its construction, are condensed in its website domain name. Lose this domain name, all prophase work will

At present, many people who do personal websites rely on free personal space, its domain name is also dependent on the free domain name, such as NetEase's virtual domain Name service, in fact, the promotion of personal website and development is very unfavorable, not only is it "timely" open window to hinder the viewer's sight and goodwill, let people see it is a personal site, It also interferes with the speed at which Web pages are transmitted. So, my personal point of view, the first to spend some money to register a domain name, the independent domain name is the first wealth of personal sites, to the domain name from the image, simple, easy to remember.

Three: Master Network Tools

The development of the network technology has driven the development of the software industry, so the tool software used to make Web pages is more and more rich. From the most basic HTML editor to the now very popular Flash interactive web production tools, a variety of Web page production tools, the following are several representative web makers:

Reference HTML editor. Although HTML code is complex, editing and debugging takes a lot of time, it is still favored by advanced Web page makers because of its stability, wide support, and the creation of complex page effects. For now, there are a number of editors to choose from, which support complex page creation and advanced HTML specification, and use the more popular professional HTML editors such as Hotdog.

(2) WYSIWYG Web page editor. With Microsoft FrontPage as its representative, it has the same operating interface as word, familiar with the word features of the operator, as long as a little training can easily prepare the Web page. Also, FrontPage can parse the HTML source code for a Web page and provide preview support. However, some of the special display features of FrontPage are not implemented in other non-IE browsers. So FrontPage is a very suitable for beginners, intermediate Web page production staff to use the tool software.

(3) Now very popular Macromedia Company produced Flash interactive web production tools. This is a very powerful interactive vector Multimedia Web page production tool. can easily output a variety of animated web pages, it does not require a particularly complex operation, but also smaller than the Java compact! But its animation effect, interactive effect, multimedia effect is very good. But also in Flash animation package Mp3 Music, fill out forms, etc., and because the flash produced by the Web page files than ordinary Web files are much smaller, so greatly accelerate the browsing speed. This is a very suitable tool for dynamic web production.

In addition, the personal web site author also needs to understand the HTML4.0 specification of the business, CSS cascading style sheet basics, JavaScript, VBScript basics. Some common scripting programs such as ASP, CGI, PHP also need to have a proper understanding, but also skilled use of graphics processing tools and animation tools as well as vector graphics tools, and can understand the basic use of a variety of graphics and animation tools, proficiency in using FTP tools and the corresponding hardware and software and network knowledge is also necessary.

Of course, the Internet is still a free database. Web pages require a wide variety of buttons, backgrounds, and a wide variety of graphics and pictures. If these are to be done on their own, both waste time and money, but also need strong graphics, picture production technology. Therefore, in order to save these troubles, Web site producers can download all kinds of exquisite practical pictures, buttons, backgrounds and other web materials.
Four: Determine the website interface

Interface is the site to the first impression of visitors, often determine the site of the animations, in determining the interface of the site to pay attention to the following three points:

① column and plate arrangement

Building a Web site is like writing a paper, first of all to list the topic, can be subject to clear, clear level. Website Construction Beginners, the most easy to make the mistake is: determine the subject matter immediately start production, did not carry out reasonable planning. So that the site structure is not clear, the directory complex confusion, plate layout confusion. As a result, not only did the viewers get confused, but the producers themselves were also struggling to expand and maintain the site. Therefore, before we make a Web page, we must consider the layout of columns and plates.

After the subject matter of the website is determined, the content of the collected materials should be arranged in a reasonable arrangement. For example, put some of the most attractive content in the most prominent position or in the layout of the dominant position. The essence of the column is a Web site's outline index, the index should be the main body of the site clearly displayed. In the formulation of the column, we should carefully consider, reasonable arrangements. In the column layout should be noted:

Remove as much as possible from topics unrelated to the topic;

As far as possible, the most valuable content on the site listed in the column;

As far as possible from the visitor angle to arrange columns to facilitate visitors to browse and query, ancillary content, such as site profiles, copyright information, personal information can not be placed in the main column, so as not to dilute the theme.

In addition, the layout of the plate should be reasonable arrangement and division. The concept of the plate is larger than the column, each plate has its own column. For example: enet Silicon Valley dynamic site news, products, games, colleges and other plates, each plate below each has its own main column. Generally speaking, the personal site content is less, as long as the column is enough, do not need to set the plate. If it is necessary to set up the plate, it should be noted that:

Each plate should have relative independence;

Each plate should be interrelated;

The content of each plate should be around the theme of the site;

② directory structure and link structure

The directory of a Web site is the directory that was created when the site was created. For example, the root and images subdirectories are created by default when you create a Web site in FrontPage. The structure of the directory is an easy to ignore problem, most webmasters are not planning, create subdirectories randomly. The directory structure is good or bad, to the viewer is not much feeling, but for the site itself maintenance, later content expansion and migration has an important impact. Therefore, the directory structure should be carefully arranged, such as:

Do not store all files in the root directory. There are web site authors for convenience, all files are placed under the root directory. This makes it easy to: file management confusion, confused which files need to be edited and updated, which useless files can be deleted, which are associated with the file, affect the efficiency of the work; the upload speed slows down, the server will generally create a file index for the root directory, if all files are placed in the root directory, So even if only the upload update a file, the server will need to retrieve all the files again, to create a new index file, it is obvious that the larger the file volume, the longer the waiting time will be.

Create subdirectories by column content. The establishment of subdirectories, first by the main column. Links more content, you need to constantly update can establish a separate subdirectory. And some of the relevant strong, do not need to update the column, such as: website profile, webmaster Situation can be merged into a unified directory. All programs are generally stored in a specific directory, such as: CGI programs placed in the CGI directory, all the content to provide downloads is best placed in a directory, easy to maintain management.

A separate images directory is established under each home directory. In general, a site root directory has a default images directory. It is inconvenient to store all the pictures in this catalogue, for example, when the column is deleted, the management of the picture is rather troublesome. Therefore, for each main column to establish a separate images directory is easy to manage. The reason is simple, is convenient maintenance and management.

Others to be noted are: the level of the directory should not be too deep, not more than 3 layers; Do not use the Chinese catalog, the use of Chinese catalogues may cause difficulties in the correct display of URLs; Do not use too long a directory, too long directory name is not easy to remember; try to use a clear directory to facilitate memory and management.

The link structure of a Web site refers to the topological structure of the links between pages. It is based on the directory structure, but can span the directory. The image said: Each page is a fixed point, the link is in the two fixed points between the lines. A point can be connected to a point, or to multiple points. More importantly, these points are not distributed in a plane, but in a three-dimensional space. Generally, there are two basic ways to build a Web site's link structure:

Tree link structure (one-to-one), which is similar to the DOS directory structure, the first link to a page, page links to the level two page. When such a link structure is browsed, first-level entry, a level of exit, more clearly organized, visitors know exactly where they are, will not "not know where", but browsing efficiency is low, a sub-page under a column to another section of the sub-page, must go back to the homepage.

Star-like link structure (one-to-many), similar to Web server links, each page has a link between each other. This browsing is more convenient, at any time can reach their favorite page. But because the link is too many, easy to make the visitor get lost, confuse oneself in what position, see how much content.

Therefore, in the actual web design, the two structures are always mixed together. The site wants visitors to be able to quickly and easily achieve their own needs of the page, and can clearly know their location. Therefore, the best way is: Home page and the first level of the star link between the structure, and level two pages with a tree-like link structure. On the design of the link structure, in the actual Web page production is very important, the use of what kind of link structure directly affect the layout of the layout.

③ Image Design

The design of the website can be set out from the following points:

Design Website logo (logo). Logo refers to the logo of the website, the logo can be Chinese, English alphabet, can also be symbols, patterns and so on. Logo design ideas should come from the name and content of the site. For example: the site representative of the characters, animals, plants, you can use them as a blueprint for design, cartoon or artistic; professional website can be represented by the professional items as a sign. The most common and easiest way is to use the English name of their own website as a sign, the use of different fonts, letters of the deformation, the combination of letters can easily make their own logo.

Design website Colors. The first impression of the site comes from the visual impact, different color combinations produce different effects, and may affect the visitor's mood. "Standard color" refers to the Web site image and extension of the connotation of color, to use for the site's logo, title, main menu and main color block. Give people a sense of unity. As for other colors can also be used, but should be just as embellishment and foil, must not be distracting. Generally speaking, a website standard color not more than 3 kinds, too many people dazzled. Suitable for Web page standard colors are: blue, yellow/orange, black/gray/white three series of colors.

Design Web site fonts. Like standard colors, standard fonts are specific fonts used for logos, headings, and main menus. The default font for general Web pages is XXFarEastFont-Arial. To reflect the site's "unique" and unique style, you can choose some special fonts as needed. The creator can choose a more appropriate font according to the content expressed on his website. It is important to note that the use of Non-default fonts can only be in the form of pictures, because it is likely that the browser's computer does not have a special font installed, so the hard design may be lost.

Design website propaganda language. It can also be said that the spirit of the site, the theme and center, or the goal of the site, with a word or a high degree of words to summarize. With the momentum of words or words to summarize the site, publicity, you can receive better results.

Essentials Five: Determine the style of the website

"Style" is abstract, refers to the overall image of the site to the viewer's comprehensive feelings. This "overall image" includes the site CI (logo, color, font, slogan), layout, browsing mode, interactivity, text, tone, content value and many other factors, the site can be approachable, lively or professional serious. Whether it is color, technology, text, layout, or interactive way, as long as you can let the visitors clearly distinguish this is unique to your site, which formed the "style" of the site.

Style is a person's sex, through the site's colors, technology, text, layout, interactive way can be summed up a site's personality: is rugged bold, or fresh and beautiful, is warm wen, or persistent enthusiasm, is lively and changeable, or a rut.

In short, the style of the site and the ordinary site is the difference between: on the ordinary site you see just piling together information, you can only use rational feelings to describe, such as the amount of information, browsing speed and so on; in the style of the site you can get in addition to the content of the more perceptual knowledge, such as the taste of the site, Attitude towards the viewer.

In the clear oneself want to give a person with what impression, want to find the website the most characteristic thing, is the most can embody the website style of things. and its characteristics as a website to focus on strengthening, publicity. In short, the style of formation is not a position, you can be in practice to strengthen, adjust, improve.

Essentials Six: Creative Content Selection

Good content selection needs to have good ideas, as web design makers, the most distressed is that there is no good content creativity. The most creative on the web comes from the combination of virtual reality. The purpose of the idea is to better publicity and promotion of the site, if the idea is good, but the development of the site is meaningless, then, web design makers should also give up the idea. In addition, the homepage content is the site's fundamental location, if the content is empty, even if the page makes how exquisite, still will not have how many users. Fundamentally, the site content is still about the site traffic, content for the King (is king) remains the key to the success of personal sites.

Essentials Seven: Promote your own website

Website Marketing Promotion in the operation of personal sites also occupy an important position, before the promotion of personal sites, please ensure that the following content: Website information content rich, accurate, timely; web technology has a certain professional standards, the site's interactive performance is good. Generally speaking, the promotion of the website has the following several ways:

(1) Search engine registration and search directory login skills

Registering the famous search engine site is the first step in the technology to promote the site. Registered search engine has some skills, such as AltaVista, search engines such as, it automatically included submitted URLs. In addition, note the use of meta, do not submit columns frame page, most search engines do not recognize frame, so be sure to submit the content of the main page.

And such as Yahoo, Sohu search directory Sites using manual methods to collect the site to ensure the quality of the website, in the classification of the query to obtain more information relevance than the search engine site (by Spider automatic Search) stronger. Because the search directory site contains a relatively large number of human factors, so when submitting a website to pay attention to the rules. If Yahoo requires registration site description does not exceed 25 words. Here to note: The site submitted to the most appropriate directory below, to carefully detailed introduction of the site, do not have a false, exaggerated ingredients.

(2) Advertising exchange skills

Many personal sites in the mutual advertising exchange have put forward several conditions: first, the amount of traffic is quite; second, home exchange. Obviously, this is done to make the most of the advertising exchange. With a lot of personal website experience, when with a personal site exchange links, the other side of the site's logo into a friendship link, rather than the home page, very few visitors will come from there. Usually on the homepage, the advertisement Exchange will have the very good effect.

(3) Target e-mail promotion

When you use e-mail to advertise your Web site, you have the following tips: You can use the free mailing list, so long as you apply for a free mailing list service, you can use the mailing list to promote your site; You can send messages to specific network groups and promote your site in specific network groups by collecting specific email addresses. ; Sending HTML-formatted messages, even if their content is not related to the recipient, will not be deleted as junk mail, at least by paying attention to the sender's address. However, should pay attention to the network morals when carries on the mail promotion.

Essentials Eight: Support the daily operation of the website

When the personal website achieves a certain degree, must make the money to mention the agenda, usually, the personal website obtains the fund to have the following two channels usually:

(1) Advertising position of the sales website

To sell site ads, in general, the daily flow of less than 10,000 people of the site at the moment will not attract advertisers. The professional and commercial nature of the site, the past advertising experience, technology and design requirements will also affect the advertising sales.

In general, there are three ways to charge Web ads:

①CPM (cost per Million/thousand)

Put an ad, it will be per 1,000 people to visit the site charges. This approach is most appropriate for web operators, as long as someone browses the page, they get money, whether or not the visitor responds to the ad-whether they see or click on the ad.

② (Click-through)

Through the banner advertising point to The Advertiser's site, this only counts, advertisers favor this, he only for his ads interested in "set of money." Site operators are not appropriate, according to some survey data show that only 3% of visitors will go to "click" Ads.

③ Commission (Commission)

According to the sales revenue from the visitors ' clicks on the ads on your site, it is more risky for the website operators than the top two.

Usually, the personal website advertising fee method is often the first, the second method of combination, the site and advertisers can take a little risk.

(2) Cooperation with large Web sites

In addition, by working with large web sites to obtain funds, you can also maintain the day-to-day operation of personal sites. However, personal sites can easily become collateral for commercial sites.

With time and plenty of energy, and with the learning and application of new techniques and techniques, you can build a home for yourself online.