Eight steps to keep you informed of the site's problems

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The enemy, win. When we take over a website, we should first analyze the problems of the website. Only really understand the existence of the website problem, can carry out the next step of modification and maintenance. How to judge the website problem? This is the website optimization experience that the writer Dan wants to share today.

Before D.J. also summed up some of the right to be down the site's diagnostic content, but for some new or have some deficiencies. So today, the author based on some of the recent Web site optimization of the process of the diagnosis of the site problem in detail summarized.

First, the speed of Web Access.

We know that users visit the Internet eight-second principle, once the user in the process of access to a long time can not enter the page browsing, more than 90% of users will choose to give up to continue waiting and will not visit again, this will affect the late operation of the site. So the first step in taking over a website is to check the speed of Web site access, including domain resolution time, server connection time, and site download time.

Second, the Web site access path.

Repetition affects access to the site, the simplest way to check is to enter the domain name without the WWW in the address bar, see if you can jump to the domain name with www, if you can not explain the site there are duplicate paths, this situation is easy to solve, directly without the WWW domain name resolution can be. Then again whether static or dynamic station, to ensure the consistency of the path, if there are multiple paths so you can pass robot file shielding.

Third, the website returns the status code.

Can directly use webmaster Tools to detect the status of the site return code, error page will return 404, the correct status code return to the site's spider access and normal access are beneficial. And for Domain name change website, do 301 Permanent redirect is very necessary.

Four, the website title of view.

Before D.J. has spoken about the importance of the site title, so in the site really diagnose, we must pay attention to the site title whether there is too long, too short or repetitive problems.

The website match degree.

Search engine has a direct set of matching thesaurus, we do not understand. And we want to do is the keyword and the title match degree strengthens, the keyword and the content match degree strengthens, in the corresponding page must appear the website key word, guarantees the search engine filtering mechanism to the page content match judgment.

The quality of the website content.

The most we contact should be the small and medium Enterprise website, which is the product information page and news article page. For the product page to ensure that illustrations, detailed description of the product; News article page to choose scarce resources, not those repeats popular content. And the way to judge is very simple, from the beginning and end of the content of the selection of words in the search engine query can be.

VII, the use of site tags.

The most important test for site labels is the H tag and the alt tag. H tags used to name the page theme, usually a page can only have a H1 tag, and HN label can be arbitrary, but I suggest to the small and medium Enterprises Web site not more than H3; ALT tags are used to explain the selection of pictures, and pages with ALT tags are usually added to the search engine's votes.

VIII, the site outside the chain of inspection.

Outside the chain can be said to be a way of weight transfer, where the high weight of the friend chain can be added to the site. Generally speaking, the friend chain of the site is kept in 30-40, too little will affect the site rankings. And the general outside the chain now the weight of the transfer of strength has been left, but in the production of one-way outside the chain is still to pay attention to the relevance of the content.

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