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In the internet age, the essence of network marketing is low cost, high efficiency, how to use the network media to develop free marketing has become the focus of many electric business enterprises. The following is a small series to give you a brief introduction to the more effective way of platitudes:
One, the website: The website is undoubtedly the most important free marketing main position of the enterprise. Do a good job site positioning, website style design, site layout, website SEO optimization, website online marketing and so on, all-round display brand image, products and service advantages, and effectively make the site more in line with user search habits and browsing requirements, to provide visitors with more humane thoughtful attentive service, In order to better create a real suction Gold Enterprise website marketing platform.
Second, soft wen: Soft wen is an important medium to narrow the emotional identity between enterprises and users, but also the important means to display the enterprise's professional and strength in order to obtain the users ' convincing, meanwhile it belongs to the most important organic part of content marketing, while content marketing is the soul of network marketing. As the current release of soft platform is increasing, soft Wen's landing is also increasing, to information, data, testimony, emotion and so on timeliness and fun, high value and plateau, concise and easy to understand the graphics and text, but also to be able to seize the attention of users, cause identity, stimulate the user's potential needs and share desire as the goal. This to expand corporate visibility and increase the external chain of soft paper release, the Electric Business Enterprise marketing and website SEO optimization are greatly helpful.
Third, micro-blog: At present, micro-blog has become the focus of society, hot spots and the main origin of the outbreak point, and radioactive transmission and flat open to share the absolute advantage of many fans of the economy is one of the main platform. The electric business enterprise can build the official micro-blog and so on the more authoritative authentication Nature micro-blog, will be able to show the enterprise style better, will the fan operation play to the extreme, often more often new, enhances the user experience.
Four, micro-letter: Repeat the brand is a kind of accumulation, sooner or later there will be fruit. To excavate the residual marketing value of micro-credit, we must grasp the scale between the spam information and the virus spread, and carry out directional network divergence by good name, good copy and independent website.
QQ and QQ group: QQ is a CRM management mode of the media, but also a powerful marketing and communication tools. This management mode is very important for enterprise marketing.
Six, blog, Space, forum, Bar and so on: These are now for free marketing of an important platform, its professionalism, high transmission rate, publishing difficulty is also not small, worthy of concern.
Seven, mailbox and rafting bottle: As the oldest and most formal business marketing tools, the role of e-mail marketing is self-evident. The role of the rafting bottle can also be a lot of attempts, for the user extremely boring mentality, rafting bottles can be delivered to many people at the same time, can add strong communication text, pictures or audio, etc., aroused its curiosity is the best way.
Viii. Encyclopedia: Baidu Encyclopedia as the current more authoritative, but also easy to search and exposure of the main platform, deeply but the favor of enterprises. Baidu Encyclopedia on the implantation of enterprise marketing keywords and reference links for corporate network marketing, SEO optimization and keyword occupy a great benefit, and to help the enterprise marketing the role of the third party discourse right. In but Baidu Encyclopedia pass rate is not high, must do professional, objective and have certain authoritative proof can. In addition, search encyclopedia, etc., also have a certain role, do not fall.
Nine, library: for example, Baidu Library, Beans Ding, Sina share information, QQ group sharing, such as the collection platform, but also the electric Business enterprise marketing promotion of a position. Submit relevant Marketing keywords of the professional, story and other articles or documents, can effectively improve the search rate and exposure.
Ten, questions and answers: In Baidu know, know, search and ask questions and answers to the relevant platform for questions and answers, for increasing the weight and visibility of the enterprise also has a great effect. Should not ask themselves, over marketing, do a good job of user consultation is important.
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