Electric dealers need the same reputation as the bottom of the sea

The first one will think of the seabed fishing. Many companies in the internet say they are sea-fishing enterprises, 360 claiming to do the submarine fishing browser and antivirus software, lei to the millet mobile phone after the sale of the same as the bottom of the same intimate, millet mobile phone initially no invoices, they later filled in the invoice into a sticker film, so that the rice noodles is very touched. So, Lei believes that Word-of-mouth is to let users surprise.

Can e-commerce website also be able to make seabed fishing type website? The vice president of a shop, pan mustard, tells the story of a number of store couriers:

The first one. A number of shops have a lot of cosmetics, a woman who lives on the 30-story set a big push cosmetics. Not long ago, the courier of a store full of sweat put a large box of cosmetics to send, the woman to express sweating a little accident, but also didn't think too much. In the evening, she knew that afternoon the whole floor power outage, the courier actually climbed 30 floors to send the goods home.

The second. is also a woman, ordered the goods but not at home, the most fatal is the door unexpectedly forgot to shut, ajar people went out. When the delivery member of the shop was home, apart first called and told the owner to hurry back, where he waited until the homeowner came home.

A store of courier can always give users surprises and surprises, such stories in a shop there are many, such as when the children know ordering home, in the door after the phone off, so as not to frighten children. A store will organize the staff to Exchange service experience and details. Now, a shop in the electricity business users have formed a good reputation.

Courier service is also part of the staff assessment. The Customer Experience Index was directly linked to the salary, bonuses and promotion of all employees in 2011, and the Customer Experience Index increased from 84.4% in the year to 92% in 2012. Such a large increase in the electric circle is not common. The dream of a shop to build electric commerce is not far away.

"Shop No. 1th" (www.yihaodian.com) is home b2chttp://www.aliyun.com/zixun/aggregation/17391.html "> E-commerce Enterprise, the website has thousands of suppliers on the platform, Operating commodity categories, including food, beauty, kitchen, mother and child, digital, home and other 12 major categories, a total of more than 200,000 kinds of goods. It is worth mentioning that the world's famous Wal-Mart supermarket is a number of investors, which also makes a number of stores add O2O concept.

The headquarters of the first shop is located in Shanghai, the original main market is also Shanghai market, 2012 is actively developing business. This includes: one is the regional development, a shop to Beijing, Guangzhou, Wuhan, Chengdu and other as the key market, and in five to set up more than 220,000 square meters of storage base, warehousing base as the center, vigorously develop their own distribution, the end of this year to achieve hundreds of cities in the country's distribution coverage.

The second is the expansion of commodity business. Pan said 1th stores will focus on the introduction of a number of benchmarking products, such as imported food, digital 3C category, books, jewelry and other high-end luxury goods. He said that the current import of milk in the domestic market is very popular, "last spring Festival, we began to introduce imported milk, then one months of sales are probably several containers, now has reached 60, 70 containers monthly sales, and often in short supply."

April 16, shop 1th in the domestic initiative of the "unlimited number 1th shop" to the new face of the capital. This time the unlimited 1th shop has two innovations: first, the precise positioning of maternal and infant category; second, the first time in China to try dynamic electronic shelves. Dynamic electronic shelves, is a shop in the city placement of billboards, users of the goods can be satisfied with the price of the two-dimensional code to take pictures and orders.

The business manager of the one shop is a number of the PC shop is Kangxi, handheld wireless One shop is Yongzheng, and unlimited one is Qianlong. PC One shop is the user's study into a supermarket, the palm of the store to turn the phone into a cashier, the unlimited shop is the one of the store's billboard as a store of the virtual store.

The way of this infinite store is also in the recent popular movie "I am willing to Ido" appeared, the actor in order to quickly catch the heroine, using mobile phone to shoot the billboard to the heroine to order flowers. In "I do" there is also a large number of store placement ads, such as shopping bags, billboards, and even in the drama of the Board of Directors, the chairman of a shop directly cameo in a play of the chairman.

The first shop is the fastest growing enterprise in the electric business industry. According to Pan, 2011, 1th Stores annual turnover from 2010 805 million yuan to 2.72 billion yuan, the growth rate of more than 300%, and three years of growth, by Deloitte as "2011 High-tech, High Growth Asia-Pacific region" 192 times strong First, 100 times times the growth rate of South Korean companies leading the second rank.

Obviously, the one store and the so-called two electric business companies that have just been listed have very different genes. A shop more pragmatic, they put Shanghai as a base, a city to expand business, a category to increase the category, from the PC to the mobile phone to the ubiquitous billboards, all over the major cities of the logistics center, as well as the sea bottom of the service of a shop of the courier, the common construction of a store of Word-of-mouth.