Electric dealers push businesses back into "

In the face of the electric business-led "Double 11" network promotion, including the old and traditional department store industry collective not calm. These two days, in the off-season of many department stores also busy to send text messages to old customers, said will participate in Singles Day promotion. And for the leader of the promotional campaign, the electric dealers finally in the war before the arrival of the tear face, early into the "battle."

Merchant: Forced promotion by Beijing east

Although the "double 11" online shopping competition will not officially start tomorrow, but the electric business has already started fighting. Yesterday afternoon, the oil brand of an external release from the Jingdong Mall, said that "in view of the Jingdong Mall locked our backstage, pushing the business on the bad promotion", decided to withdraw from Jingdong Mall.

The oil side of the foreign released computer screen capture, the Jingdong Mall on the website of the product prices can not be changed, which also led to the brand from the Jingdong Mall to withdraw the reasons. However, Jingdong Mall yesterday posted a chat with the olive oil between the record shows that as early as October 17, Liv Oil has promised to participate in Jingdong Mall promotional activities, and promised to open the data interface as soon as possible. Jingdong Mall, said that the ban on the promised to participate in the promotion of the situation and then modify the price of goods, is to maintain the user's normal shopping interests. In addition, Jingdong Mall hinted that the brand from Jingdong Mall withdraw, is the result of the pressure Taobao. Yesterday, an industry personage to press, the olive oil from the east of Beijing after the store, Taobao again pressure on it, requirements must belong to Jingdong Mall inventory Clear Zero.

NetEase's Hui-hui Network released a report shows that Jingdong Mall and the cat occupied the domestic overall electricity half of the flow, in the Consumer-to-consumer field, Taobao a single big occupy 97% of the market share. Netizens want to buy cheap goods, Jingdong and Taobao two big online shopping platform for High-quality businesses, and hope that they provide their own is the most favorable merchandise. In the upcoming "Double 11" online shopping war, the merchant "in a" is a necessary choice.

Old: Have to follow the electric dealer to run

November was originally a traditional department store sales off-season, but last year's "double 11" shopping season electric dealer "earn turn", this year even a number of shopping malls and physical stores also joined the "Singles Day" promotions, including the old business.

has always been to "discount ruthless, promotional more" to attract consumers of Chongwen New World Department store, early this year began to preheat the "Singles Day" big promotion. Shopping malls and New World Online Mall and Alipay jointly engage in activities, "shop online payment" way to attract a lot of young customers. Xidan Grand Hyatt City, China Friends department stores and Wangfujing (600859, shares bar) department stores, etc. also have a lot of brands posted a "singles Festival big Promotion" signs, some of the business preferential activities continued until the end of November.

Always give people "serious" impression of the old shopping malls and physical stores, this year also to gather together "double 11" lively. Guohua Mall launched a "Farewell to single Charm" series of jewelry, charming little fox modelling very occasional son, this weekend to buy this series can also enjoy in the base price on the proposed reduction of 5 yuan discount. Wuyute announced 50 percent sales limit of 990 sets of "lifelong" combination of tea ceremony, but also invited November 11 or proposed a couple on micro-Bo Tan happy moment.

Shopping malls and physical stores "hard yell", consumers said very calm. As a network of people, tomorrow I will be holding a computer all kinds of "seconds kill", the real store discount more than this day, you can stroll slowly. "This year 29-Year-old Miss Wu said."

"November is the traditional off-season, and there were few shopping malls that used to be a big promotion." Now the electric quotient of "Double 11" fire also led to the physical shop, businesses for their own share of the consumer's shopping habits change, is a good sign. But the effect remains to be seen. Industry insiders say.

User: The task of the day is to sleep

11 o'clock last evening threw himself on the bed Xiao today Nine o'clock also don't want to open their eyes, she wants to sleep a big lazy sleep, only for this night's "double 11" big promotion. So she's already made a list of the shopping for tonight, and early and sister Amoy to negotiate a good shopping strategy, "two have been pregnant sisters also let me help them buy diapers and milk powder, see they can not stay up late, I took this arduous task, this sleep still have to fill up on intervals." On Weibo, some netizens said this morning that the main task of the day was to sleep and to buy at night.

And consumers are crazy, because the home network suddenly do not give force, they use mobile phone to send micro-blog said: "This has to rush repair Ah, otherwise use mobile phone how to snap it." "There are more crazy," a woman posted online, said that she is ready to "Singles Day" over the foot of the network to buy addiction, shopping cart products have more than 30 kinds, the value of nearly million. Can let her unexpectedly is, oneself but encounter husband "threat": "Double 11" you want to dare to spend money, we divorce!

"Double 11 we must be rational!" "There are also consumer reflection, their original fancy a few clothes in the two world, before selling very cheap shoes today to see unexpectedly raise a times," so even if you play 50 percent that is the same as the previous price Ah! "There are consumers to remind us that the dual 11 arrival, many sites many days ago through a variety of advertising channels to promote," this expenditure is not small, so to earn back from the consumer, the final pay for it or consumers, folks can be rational consumption! ”

Also has the engineering Origin consumer to say, "The double 11" buys also to guard against the fishing website, "does not have any qualification attestation the website to order, not to be easy to click each kind through QQ, wants want, MSN, forum and so on sends the unknown link. ”

Newspaper reporter Jia Zhangshan Shangyuan in the building

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"Double 11" Reminder

"Singles Day" has not come to consumers have been "shake point"

This news (reporter Yang Med correspondent Guo) Double 11 "Singles Day" shopping activity has not officially opened the curtain, the relevant complaints have been pouring in.

Mr. Guo 10 days ago in an online shop to participate in "Double 11" promotion ordered a pair of hiking shoes, and now still delayed receiving, repeatedly urged, the merchant but told a non-existent waybill number. "I was really fooled by the business," Mr. Guo said. ”

Consumer Zhang is also a regular shop, many times after the accumulation of a lot of online vouchers. When Ms. Zhang saw shop launched Singles Day promotional activities, found that a children's toys are concessions, so want to buy with vouchers, the answer is that must be purchased at the original price in order to use. But the original price of the site is ridiculously high, even if the use of vouchers, but also much more expensive than promotional prices.

Reporter from Tongzhou pear Gong understand, after mediation, shop for Mr. Guo for refund procedures, Ms. Zhang also finally in accordance with the promotional price used vouchers.

Industry and Commerce Department to remind consumers: some network sellers for the popularity and attention, will take low-cost promotions and other means to attract buyers to order, but in fact some sellers do not have so many goods, so buyers either not enjoy the concessions, or the seller unilaterally cancel the order. and the purchase period of online shop more long, some buyers even if they can enjoy concessions, also need to wait for a long time. It is reported that in order to prevent the use of Singles Day shop for false publicity, false discounts, shoddy and other phenomena, the industry and Commerce departments have begun to carry out the corresponding norms. D044

Electric dealer promotes pre-war fishing site surges 20%

Our News (reporter Jia Zhangshan) from the "Double 11" singles Festival online shopping promotion more and more near, the major electric dealers have launched an offensive, have played "hundred Yuan gift coupons, red envelopes delivery, 0 yuan snapped up" and other publicity offensive. A large number of phishing sites have recently been spread using "promotional voucher" emails. Data show that 360 security browsers currently intercept 157 phishing sites per second, the interception volume is nearly 20% higher than the previous period.

Netizens "fly Low" said that they received a title for "Singles Day shopping vouchers big delivery" mail, claims that as long as he logs on to a reputable electric dealer's website within a limited time limit, he can pick up a 100 Yuan coupon for free, and can buy hot items such as ipads and surface tablets during the "double 11" promotional campaign. But when the "Low-altitude flight" opened the URL link in the mail, the 360 security browser immediately intercepted the alarm, he found this site is ". CC" Domain name of the spoofed website.

Experts say, because of the fiery effect of the bachelor's promotion, cyber-fraudsters also took the opportunity to use the "business opportunities", under the name of well-known electric dealers, through the mail, micro-blog, forum and other channels to mass false "coupons, grab red envelopes, limited buy, Half-price discount" and other information, lured consumers to login with the fishing site, To obtain the customer's account number and password, and even further steal the payment account balance.

360 security experts to remind netizens, online shopping should choose large regular electric website, do not trust the unofficial channel to release the preferential information, lest mistakenly into the fishing site loss of money. J159