Electric quotient shocks rents soar Monsoon Book Park management right of the main

["Also tried other way out, selling coffee, rent books have tried, but continue to open is to lose money." A former bookstore owner told reporters, "a bookstore as big as the monsoon Book Park is not easy to live in in this environment." ” ]

Under the tide of electricity merchants, the independent bookstore, which is overwhelmed by rents, is struggling wards.

"When you're losing money, and you don't know how to make a profit, it's the most dangerous." "The founder of Shanghai Monsoon Book Park is not as sentimental." 1997 in Shaanxi South Road, developed to the heyday of the 8 chain stores, the next all the way off, now only a flagship store in the city, this is known as the "Shanghai cultural Landmarks," the prestigious independent bookstore, the past 15 years of ups and downs may become a memory.

March 4, due to the inability to assume the high rents of the Metro line Line 1, the contract expires in the Monsoon Book Park Shaanxi South Road Shop This only announced the right to operate, "whenever" http://www.aliyun.com/zixun/aggregation/12095.html "> Private entrepreneurs Yu Yu, pay off debts and will form a new management team.

According to the non-disclosure of Yan Bo, "The current monsoon debt has exceeded the net assets can be realizable." At the end of December 2012, he confessed to Yu Yu, who had only a few sides, "if you don't get involved, I'll consider temporarily drawing a full stop for the monsoon." ”

"Before 2006, the monsoon was good. I believe we were right to expand at that time. "Remember the decision," Yan said. In the monsoon Book Park, the expansion of the road to reach the peak, no one expected, from the turning point of the decline came so suddenly.

Since 2007, rents have soared, labor costs have doubled, and spending has gone up after the expansion ... The monsoon seems to have gone downhill overnight. In addition to the rising cost of operating pressure, the monsoon has to face the power of the capital giant beast on the meager bookstore profit swallowed.

"The reason is the network. "Yan Bo said," The source of the plight of the physical bookstore, is that it almost became the online sales Shop sample booklet showroom. Last year, China Normal University made a film, in the monsoon bookstore more than 20 people, all the people, without exception, are to the bookstore transcription. If all the places are like this, the bookstore must die, and all the bookstores are dead you don't even have a transcription place. ”

The last straw appeared in September 2008. At that time, the monsoon Book Park Shaanxi South Road store and the Shanghai Subway signed the 10-year lease expiring, and the new contract has been slow to reach. Between the Shanghai Metro and the monsoon is a huge gap between the two sides ' expectations for rent.

It is reported that 10 before the monsoon to get the price is 6 yuan/square meters, days, in recent years, Shanghai subway rental prices soar, if the current market price renewal, Monsoon Book Park is obviously unbearable. People close to the situation said the monsoon could afford only 10% of the MTRC's expected price, and that the two sides were deadlocked.

Finally, under the coordination of the Government, the two sides made compromises, the monsoon South Shanxi Road shop to the original rent of twice times the price of a contract for two years, but even if the price "means that the sale of profits completely disappeared."

Since 2008, the monsoon Book Park into the plight of years of losses, turnover from 35,000,001 Road fell to less than tens of millions of years, 2011, the monsoon gradually shut down Fuxing Road shop, the United States Luo two, Jingansi shop and Raffles Shop; March 4, 2013, the Monsoon Book Park management rights of the master.

In fact, the monsoon Book Park situation is only in recent years the domestic independent bookstore struggling to survive in miniature. 2010 to drop, Beijing's wind into the Pine Bookstore, Chengdu time History of the book Square, Shanghai Vientiane Bookstore, photosynthesis Bookstore, great Summer Bookshop, Shi Shi Bookstore ... A string of independent bookstores with their respective City spirit symbols have fallen.

"Also tried other way out, selling coffee, rent books have tried, but continue to open is to lose money." A former bookstore owner told reporters, "a bookstore as big as the monsoon Book Park is not easy to live in in this environment." ”

December 9, 2012, another prestigious Beijing book park in the cultural sector also announced the upcoming relocation. "Why do independent bookstores have very different destinies in different countries," said Liu Suli, the founder and cultural celebrity of the book Park? It is reported that Europe, America, Japan and South Korea and other countries of independent bookstores in the survival and management is not so difficult. On the one hand, the history of their independent bookstores has not been interrupted, in other words, the whole bookstore community in this one has accumulated, and our community is not actually accumulated, strictly speaking today, this period of history is 30, and this 30 years, has not yet thrived, the network tide is coming. ”

For the monsoon book Park profit Dilemma, the new Yu Yu is clearly prepared. "The first year I was expecting a 0 profit on the monsoon to be able to run a stop," Yu Yu said. " As an enterprise, it needs the ability of self hematopoiesis, we also have a lot of new ideas, but at present there is no specific 8205.html "> Implementation details." ”