Electricity business shuffle is expected to arrive early

　　Jingdong Mall (hereinafter referred to as "Beijing East") recently received a Domestic express license issue caused the industry concern, followed by the Beijing-East Express August end will be officially open to the third party news also spread out. It is reported that the move not only means that the last kilometer of the Beijing-East claims to further enhance the consumption experience, the " Amazon +ups" development model is revealed. There has been a professional prediction, Jingdong will be opened by courier to upgrade the entire electricity business competition pattern, so far, has been the respected "price war" or will end, the industry reshuffle integration situation is expected to come ahead.

Jing Dong Open Logistics to get through industry arteries

For a long time, the "logistics of the World" has long been the law of electricity business. However, the third party logistics cooperation can alleviate the financial pressure and management energy of the electric dealer to some extent, but it also brings many unfavorable effects. If the electric dealer does not control the logistics function directly, it cannot guarantee the accurate and timely supply, which will lead to the decrease of customer experience satisfaction. and has since built the logistics advantage of Jingdong undoubtedly a lot of development security.

At least at present, the enterprise self-management logistics model in the quality of service, response speed and so on clearly more controllable, and Jingdong Express Open, its business model can be described as "Amazon +ups", that is, through the network platform for consumers to provide a one-stop shopping experience.

According to the reporter understand, as early as 2007 Jing-dong in Beijing and Shanghai Sui first set up their own distribution team. Currently in the country has six major logistics centers, in more than 300 key cities have established more than 700 distribution sites and 200 from the point of reference.

In addition, the Beijing-east through the GIS system, distribution route automatic planning system and so on to enhance the customer experience. The former can realize the distribution service visualization management, the latter can realize the transportation route planning and the distribution vehicle scheduling complete automation, not only saves the overall distribution expense to be quite considerable, but also shortens the single distribution time and the distribution network location time greatly. Not long ago, Beijing-east through the main arteries through the national artery, will be linked to a net, through feeder transport to establish regional microcirculation, transport capacity, efficiency, delivery precision, distribution services will be greatly enhanced.

At present, Jing-dong also in Beijing, Shanghai, Guangzhou, Chengdu, Wuhan, Suzhou and other 25 cities to open 211 limited to special services, the date of delivery before 11 o'clock in the morning can be served on the day before 11 o'clock at night before the next day 3 o'clock in the afternoon delivery.

In making up for the electrical business Logistics service gaps, and through the key node, Jingdong Express opening will make its own logistics advantages are fully released.

Shuffle ahead, industry competition upgrades

At the same time, the Beijing-East Open logistics, means that the demand for small and medium-sized electric orders will be further integrated, traditional express industry living space will be compressed, together with Taobao, such as the development trend of commodity licensing slowdown, electricity business shuffle pattern or will come ahead.

Electronic Business observer Ruzenwang through micro-blog said, the star morning cces, such as the continuous collapse is only a beginning, the current small express franchisee difficult to achieve break-even point, the industry is in the cruel fittest.

An unnamed industry personage said that the open logistics not only means that Jingdong will provide distribution services for Third-party companies, the move will be fully diluted its own logistics costs, or will become an important engine of economic growth in Beijing and east.

And Analysys International analyst Shou sent to think, "The electric dealer is now the advantage is the price, but the industry can not always play price war, from the future development trend, logistics and service will be the key to determine the outcome of the electric business." ”