Electro-Commercial platform operation

"Let China's foreign trade in the service under the impetus to the next glorious decade," Shenzhen High Fair Trade and Economic Cooperation Institute researcher Xinyu said that the expectation of innovative services for China's foreign trade to provide new growth.

The position of Mei's new education originates from the rapid development of new foreign trade service in Guangdong. In particular, "one Tatsu" and "Guang Xin Tatsu" Two of the most representative foreign Trade service new business development, so that he will be innovative services to promote China's foreign trade development full of confidence.

Shenzhen, a Qualcomm. Since the acquisition of Alibaba in 2010, an annual average of more than 300% of the speed of development, in the first half of the general trade export Enterprise rankings, from last year's 94-digit jump to 13.

Guangzhou, Guang Xin da. Since the official operation in July this year, Canton new Tatsu total exports of 180 million U.S. dollars, to achieve financing business 280 million yuan.

More than 300% of the speed of development among China's general export trade enterprises, 13, one on the line in just a few months to complete the export of 180 million U.S. dollars and 280 million yuan financing business, in the grim situation, such a result is particularly noticeable.

Innovating foreign trade service to save "made in China"

For a long time, the advantage of labor cost is the starting point and core competitiveness of China's foreign Trade Development strategy. But with the gradual disappearance of the demographic dividend and the advent of the "Lewis inflection point", the long-standing labor cost advantage is gradually disappearing.

To improve the product technology content and value-added, has been regarded as a solution to the plight of China's foreign trade, to achieve the transformation of foreign trade industry effective path. However, supporting the rapid development of foreign trade SMEs, the general technical and financial capacity is weak, in the short term is not enough to support technology upgrading and brand building.

"A short period of time through technology upgrades to enhance product value-added enterprises is a minority, more small and medium-sized enterprises in the situation is how to reduce the cost of living, for the entire industry, the key is how to integrate industrial chain resources for enterprises to provide quality services." "In essence, the emergence of new foreign trade patterns is the result of market forces," said Yang Xuahai, director of operations at Guang Xin da. ”

"Made in China" is a tough adult and "Chinese service" is still a baby, says Weijiang, founder of the country. Therefore, China's foreign trade upgrade transformation, not products, but in service. ”

Based on the use of service integration to help SMEs "survive", the consensus of the development of the map, a tatsu Qualcomm and Canton Xinda has embarked on the "China Service" to save "China made" innovation road, and their respective characteristics, service foreign trade enterprises, for the transformation and upgrading of SMEs to win the buffer machine.

"Jing-dong" and "Tian-cat" in foreign trade service industry

Du Yu, deputy general manager of Guangdong Food Import and export group, who has long been concerned about China's foreign trade service Development, said that "one reach" and "Guang Xin Da" successively appeared, both the result of market forcing and the inevitable trend of foreign trade development. Because both are using the electric-commercial platform operating mode, the industry has a saying, if a tatsu is "Jing Dong", then the canton is the "cat".

As a foreign trade service "Jing Dong" mode, the essence of a Tatsu is an import and export trade enterprises, through a package of small and medium-sized enterprises in the Foreign Trade link service demand, so that small and medium-sized enterprises from the need to lose a lot of human and material resources in the Foreign trade link operation freed up, focus on production

At the same time, it gathers the SME foreign trade service demand, forms the scale effect, enhances with the downstream service provider's bargaining power, helps the small and medium-sized enterprise to reduce the cost. In addition, the company also based on the current situation of small and medium-sized enterprises to provide financing loans business, to some extent, alleviating the financing difficulties of SMEs.

The biggest characteristic of "Jing Dong" mode is the brand of channel. As consumers buy goods in Jingdong, the first is to believe that the Beijing-east platform, followed by the commodity brand itself. For small and medium-sized foreign trade enterprises, they first choice is also a brand. However, relative to the Beijing-east of the brand to open, a tradelink on the Foreign Trade link service providers are still in a closed state.

Guang Xin Tatsu is positioned in the Foreign Trade Link Service development platform. It is similar to the cat, all foreign trade link providers in line with the principle of access, through a series of certification, can be stationed in the Canton Xinda platform, online sales service products.

There are also some differences in the flow of business information in the service of foreign trade links. A tatsu through the intensive small and medium-sized enterprises in the foreign trade demand to the offline service providers subcontracting, and Canton Tatsu is through the intensive service provider's products to the SME push.

"New business Mode" to construct service ecological circle

The two models exist at the same time, representing the diversified demand of the market for foreign trade services. Although the closure of a communication limited SMEs to the choice of service providers, but also can not provide foreign trade link service providers to display products to the platform. However, as a channel brand, the company can rely on its professional and accumulation in the industry to help SMEs choose better service providers, so that small and medium-sized enterprises from the complex circulation link to free out.

Similarly, although Guang-Xin Tatsu as an open platform to include all the foreign trade links industrial chain enterprises, not only for foreign trade link providers to provide opportunities for external display, but also to allow SMEs to choose a service provider, but this model still requires small and medium enterprises to participate in part of the service sector.

For future development, Du Yu Analysis said that from the current market demand and trends to judge, over a long period of time, a Tatsu and Guang Xin Tatsu Two models will coexist, and other foreign trade with the new industry to build our new foreign trade service ecological Circle, to help our foreign trade industry to achieve the goal of transformation and upgrading.

However, in the long run, the open platform is still the development trend of the foreign trade electric business service. This October, the largest book dealers Dangdang chose to enter the day cat, perhaps the best annotation of the trend. (Li Na)