Elephants are dancing in square dances, and Microsoft Lenovo announced the same day that it expanded

According to Sina Technology news, Lenovo announced the establishment of a new Internet subsidiary this evening, the launch of new brands such as smart phones and other Internet terminals. At the same time, Microsoft announced that "MSN China" renamed "Microsoft Online", the internet business in China to carry out strategic expansion.

Lenovo's Internet subsidiary will start operations on April 1, 2015, with an independent company name and brand new brands. Lenovo Group's China president Chen Xudong will be CEO of the new company.

In his statement, Yang said:

Mobile Interconnection, E-commerce and interactive marketing are developing rapidly, greatly changing the traditional business model. We must quickly change and hold fast to new opportunities. We want to let users participate in the design of products, the full use of social media, with their familiar language and way to communicate with them, we need to use the Internet thinking to motivate users to participate in new ways to promote our products.

However, Lenovo's statement on "internet thinking" has no "internet thinking", the official microblog did not release the relevant information. The transformational internet companies can't talk about it. Not to mention two months ago, Yang in the Asia-Cloth Force Forum but expressed the opposite meaning, when he thought "internet thinking is seriously exaggerated":

The internet can not replace everything, it can not replace the product innovation, can not replace the technology research and development, can not replace the manufacturing, and can not replace the supply chain management. The internet does not and cannot subvert the fundamental value of traditional industries, the core value.

Although there is no direct conflict between the two groups, but the emphasis is on the nature of Internet thinking and limitations, it is evident that Lenovo and Yang's thinking is changing. Maybe in the future we can see a brand new mobile phone and a new Android UI. Just like Huawei's Glory, ZTE's Nubia and a mobile phone.

The name changed and changed the MSN did not fade away as rumors. The new "Microsoft Online" will be based on Microsoft's integration of a variety of service advantages, and gradually expand Microsoft's online MSN Chinese Network, Bing, Skype, Window8, Xbox, Outlook's 6 major advertising business. Microsoft Online general Manager Liuzhenyu said:

In the future, the MSN Chinese Network will transform from a portal website into a content aggregation platform, which will bring all the resources to the user, bringing a new experience.

Like Microsoft and Lenovo, China Mobile also set up a new media company this week and prepared an Internet subsidiary. According to the Beijing Business newspaper, the new media company is named "The Technology group", located in the digital content service provider, integration of China Mobile's original music, video, reading, games, anime five content business base.

Microsoft, Lenovo, China Mobile, the last era of the Giants are seeking to transition to the Internet companies, probably not they all think wrong!